Job Description

Regional Marketing Co-Ordinator - ErmeloThis position will be based in the Kriel or Ermelo (Mpumalanga). The successful candidate will be required to reside in one of these towns. PURPOSE OF THE ROLE: This Regional Marketing Co-ordinator is responsible for the management of local marketing in a specific Herotel Regional office.Key Performance Areas would include, but are not limited to:The local marketing coordinator ensures that all marketing activities are aligned to the national marketing strategy. This majority of the role is brand activation (70-80% of role), with some supporting activities.Brand Activations:This person is responsible for creating pop-up sales offices / information kiosks while fibre projects are in the building phase.Mobilise regional resources to man kiosks, events etc. and ensure proper training, appearance etc.Must find events or create opportunities for the brand to activate, of which the objective is awareness.Creating awareness at a sponsored event such as a golf day, festivals etc.Flyer drops and knocking on doors if required.Ability to identify and make the most of a sponsorship opportunity.Fibre permission in-field support.In-person attendance and management of all activations is a key function of this role, which will require working on Saturdays.Social Media Publishing:Must look after and maintain the local Facebook pages, updating them with relevant local content as per digital strategy.Website Map Maintenance:Must ensure that the national website has the latest maps available that shows coverage.Must work closely with the head office to identify long-term brand awareness opportunities in their markets, including outdoor billboards, radio stations and print opportunities.Reporting:Manage a budget and ensure that marketing spend is aligned to fibre-take-up rate targets. The successful candidate must have the following experience/skills:2 to 5 years' experience in managing the marketing needs for multiple branches.The candidate must be willing and able to travel, at least 2-3 times a month (Own vehicle and driver's license).This person must be willing to work on a Saturday at activations as is required.Ability to work quickly and under pressure.Problem-solving skills.Time management skills.Team player.Communication skills (written and verbal). Qualifications Grade 12Marketing degree or relevant 3-year qualificati

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