Job Description

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Job Overview

Application Deadline:

15 October 2025

Job Location:

Johannesburg, Gauteng

Job Title:

Social Media Marketing Manager

Education Level:

Diploma

Job Level:

Senior

Minimum Experience:

5- 7 Years

Social Media Marketing Manager required in Johannesburg.

Duties and Responsibilities:

Create and implement a comprehensive social media strategy aligned with business goals and brand messaging. Develop, curate, and schedule engaging and relevant content, including text, images, and videos, for various social media channels. Monitor, analyse, and report on social media performance using analytics tools (Sprinklr, GA4); adjust strategies as needed. Plan, launch, and manage social media marketing campaigns, including paid promotions, to achieve specific objectives like lead generation or increased brand reach. Track key performance indicators (KPIs), such as reach, engagement, and follower growth, using analytics tools to assess campaign effectiveness. Stay updated on emerging social media trends, algorithm changes, and best practices to inform strategy and content decisions. Produce reports on social media performance, providing insights and recommendations for future strategy optimisation. Understand, implement pixels and tags on sites and making sure tags are working as required.

Requirements & Qualifications:

Expertise in Social Media Marketing and Social Media Optimisation (SMO). Strong Communication and Digital Marketing skills. Ability to develop and execute effective Content Strategies. In-depth knowledge of social media management and analytics tools (e.g., Hootsuite, Sprout Social, Meta Business Suite). Proven track record of managing successful social media campaigns and projects. Excellent analytical skills to measure and evaluate social media performance. Bachelor's degree in Marketing or a related field. * Experience in the advertising or digital industry.