Senior Sales Engineer (Sub-Saharan Africa)
Department: Sales & Projects
Reports To: Managing Director
Region: Sub-Saharan Africa
Travel: Frequent regional and international travel required
Job Purpose
To drive order intake, revenue growth, and customer satisfaction across the assigned regional market. Responsible for full-cycle sales, technical/commercial support, customer relationship management, and execution of business development strategies for machinery/equipment and associated services.
Key Responsibilities
Sales & Business Development
Achieve order-intake targets, sales plans, and growth objectives across assigned territories.
Identify, pursue, and convert new business opportunities across industrial machinery, rotating equipment, or heavy mechanical systems.
Promote full product and service portfolio, ensuring strong market positioning and brand visibility.
Support tendering, bid preparation, technical and commercial proposals, and contract negotiations.
Drive cross-selling opportunities across multiple product lines.
Customer Relationship Management
Act as the primary point of contact for all customers, agents, and regional partners.
Conduct regular site visits, consultations, and technical discussions with customers and end users.
Build strong, long-term customer relationships from prospecting through to closing.
Manage key accounts and maintain strong aftersales engagement.
Handle customer support queries related to accidents, repairs, technical issues, and parts.
Market & Internal Coordination
Gather and report market intelligence, competitor activity, and regional opportunities.
Ensure alignment between customer expectations, internal departments, and headquarters.
Lead quarterly business reviews and prepare accurate reporting and CRM updates.
Coordinate with service teams and project teams for execution of repairs, field services, and parts delivery.
Maintain up-to-date product, market, and technical knowledge.
Operational Excellence
Ensure compliance with company policies, code of conduct, health & safety standards, and reporting procedures.
Maintain high levels of professionalism, customer satisfaction, and brand representation.
Support continuous improvement of sales processes and tools.
Uphold high integrity, ethical behavior, and responsible commercial judgment.
Required Experience & Skills
Essential:
5-10 years of technical sales experience within heavy machinery, rotating equipment, industrial systems, OEMs, EPCs, or similar fields.
Strong technical understanding of mechanical systems, rotating equipment, compressors, pumps, turbines, generators, or heavy industrial machines.
Proven track record managing complex sales cycles in an international or Sub-Saharan African context.
Strong contract negotiation, commercial awareness, and project management capabilities.
Experience managing customer relationships across multiple countries.
Fluency in English; proficiency in French and/or Portuguese highly advantageous.
Proficiency with CRM or ERP systems.
Desirable:
Experience selling into mining, energy, manufacturing, or petrochemical industries.
prior success winning high-value tenders in Sub-Saharan Africa.
Qualifications
Bachelor's Degree in Mechanical/Electrical Engineering or related technical discipline.
An MBA or business qualification is an advantage.
Personal Attributes
Entrepreneurial mindset with strong customer focus.
Excellent interpersonal, communication, and presentation skills.
Self-driven, proactive, and comfortable working independently.
Strong networking skills and ability to build trust in diverse markets.
Emotionally intelligent, adaptable, and culturally aware.
High resilience, urgency, and ability to perform under pressure.
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