Job Description

Operational
General design work (posters, flyers, merchandise and other marketing material).
Determine the message the design should portray and work closely with the marketing function of the
customer.
Create images in line with the marketing strategy and brand strategy, aligned to internal company design
preferences for customer accounts.
Display a range of creative design techniques to materialise the concept and design required.
Plans concept by studying information and materials to ensure all information is included.
Liaise with the printers in terms of artwork and colors, layout, quality, paper etc.
Approve the print run executed by the printers against the initially approved artwork.
Achieve deadlines and working as quick and efficiently as possible.
Updating adverts on the website and betting displays.
Liaising with branch team leaders and managers with regards to any design work requested for their branch
at customers.
Photocopying and deep etching pictures in photoshop.
Designing signage for customers.
Signage application.
Overseeing general design work.
Review designs for errors before printing and publishing them.
Illustrates concept by designing rough layout of art and copy regarding arrangement, size, type size and
style, and related aesthetic concepts.
Obtain approval of concept by submitting rough layout for approval by the customer.
Prepare finished copy and prepare final layout by marking and pasting up finished copy and art.
Complete projects by coordinating with printing and publishing.
Anticipate the type of design required based on past experience and feedback.
People
Enforcing ethical, honest, transparent, fair work environment.
Sourcing of training as and when needed for staff.
Adequate recognition of staff efforts.
Talent retention (through role creation, career path planning).
Sustainable morale and team building.
2
Directing, supervising, managing, guiding, mentoring junior and advanced graphic designers.
Compliance, risk and quality
Creating, maintaining and enforcing company policies and procedures.
Ensure logical saving of all work, designs, artwork, approvals etc.
Ensure that all artwork, designs, approvals etc are chronologically saved/backed up.
Ensure error free designs with accurate content.
Ensure that designs are free from racial, gender bias, derogatory, defamatory comments.
Growth and new markets/products
Maintains technical knowledge by attending design workshops; reviewing professional publications;
participating in professional societies.
Keep abreast with competitor activity, market innovation, market trends, customer trends.
Ensure measures are put in place and steps are taken to achieve the short term, medium term and long term
goals.
Product innovation, new service offerings to customers.
Source new customers.
Qualifications
Type (HR use only) Description Essential (Yes/No)
Matric Yes
Bachelors Degree in Graphic Design Yes
Experience
Type (HR use only) Description Essential (Yes/No)
Graphic Design Skills Yes
Desktop Publishing Tools Yes
Layout Skills Yes
Photoshop Yes
Competencies
Type (HR use only)
Competency name Description
Analytical Skills Must be able to look at work from the point of view of the
consumer and examine how the designs developed will be
perceived by the consumer to ensure Hollywoods desired
message is conveyed.
Artistic Ability Create designs that are artistically interesting and
appealing to consumers. Produce rough illustrations of
design ideas, by using a computer program.
Computer Skills Use specialized graphic design software to prepare
designs.
3
Results Driven Consistently delivers required business results; sets and
achieves goals, consistently complies with quality
standards and meets deadlines; maintains focus on
organizational goals
Accountability Follows through and delivers results in spite of obstacles.
Admits to errors and takes corrective action to avoid
repetition. Approaches own work with dedication and
high sense of responsibility.
Strong Leadership Provide clear direction and performance feedback to the
graphics team.
Creativity Think of new approaches in communicating ideas to
consumers. Develop unique designs that convey a
recognizable meaning.
Deadline Orientated/Ability Ensure deadlines are met by using effective planning and
coordinating within a high pressure environment.

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