, you'll help bring the Thompson Creek brand to life for homeowners across different markets. Through localized SEO strategies and targeted content, you'll keep our brand top-of-mind, build trust, and drive conversions—turning interest into long-term customer relationships.
What You'll Do
Boost Local Visibility:
Develop and implement local SEO strategies using "near me" and city-level keywords to increase search rankings.
Create Geo-Targeted Content:
Craft content tailored for Reddit, TikTok, Pinterest, Instagram, and YouTube audiences in specific regions.
Plan Seasonal Campaigns:
Build editorial calendars aligned with homeowner needs, seasonal trends, and local events (e.g., storm prep, energy efficiency, curb appeal).
Track & Optimize Performance:
Monitor organic traffic, keyword rankings, AI-driven visibility, and conversion metrics to refine strategies.
Write High-Impact Content:
Produce guides, cost comparisons, and installation resources optimized for search intent and user value.
Generate Leads:
Create checklists, calculators, and downloadable guides to support lead capture campaigns.
Enhance Long-Form Content:
Add visuals, structured data, and E-E-A-T best practices to boost credibility and engagement.
Unify Messaging Across Channels:
Ensure cohesive messaging across websites, emails, social platforms, and paid campaigns for each market.
Analyze Competitors:
Use AI-driven tools to audit competitors' content, find local gaps, and identify new opportunities.
Maintain Content Library:
Conduct audits, organize tagging/taxonomy, and manage our internal content resources.
Manage Social Presence:
Schedule posts, showcase project transformations, share customer testimonials, and engage with local homeowner communities.
Measure Results:
Track KPIs such as organic traffic, rankings, and conversions to continuously optimize campaign performance.
What We're Looking For
Education:
Bachelor's degree in Marketing, Communications, or a related field.
Experience:
2-4 years in content marketing (home improvement or construction industry experience is a plus).
SEO Expertise:
Skilled in keyword research, Google Analytics, and Google Search Console.
Campaign Development:
Proven ability to build geo-targeted, multi-platform marketing campaigns.
Technical Skills:
Proficiency with CMS platforms and content operations.
Analytical & Organized:
Strong project management abilities and a data-driven mindset.
Tech-Savvy:
Comfortable using AI and automation tools (ChatGPT, Claude, Zapier), Google Workspace, Notion, Fathom, project management tools (e.g., Asana), video conferencing software (Teams), and productivity tracking tools like Hubstaff.
Preferred Qualifications
Google Ads or Google Analytics certifications.
Experience within the home improvement industry.
Compensation:
$12-$25 USD/hour (based on experience)
Engagement:
Full-time Independent Contractor | 40 hrs/week
Schedule:
U.S. Eastern Time (8 AM-5 PM)
Location:
Remote
Time Off:
U.S. public holidays off
About Thompson Creek
For 40+ years,
Thompson Creek
has been the Mid-Atlantic's go-to home improvement company — trusted for designing, building, and installing energy-efficient windows, doors, siding, roofing, and gutters. We're a locally owned company with the strength of a big brand and the personal touch of a neighborhood contractor.
Our team thrives on innovation, collaboration, and delivering quality that homeowners count on. Here, you'll find growth opportunities, a supportive culture, and the chance to make an impact every day.
Why You'll Love Working With Us
100% Remote Flexibility
High-Impact Marketing Role
Creative, Growth-Focused Environment
Diversity & Inclusion
We're proud to be an equal opportunity employer and believe diverse perspectives make us stronger.
If you're ready to help us shape the future of home improvement,
apply now
and let's build something great together.
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