Job Description

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We're hiring an Integrated Marketing Business Partner - Automation & Product Marketing to lead Schneider Electric's marketing strategy for our Industry Automation portfolio and key customer segments across English-speaking Africa.
In this strategic role, the successful candidate will bridge business priorities and marketing execution, transforming product and segment objectives into insight-driven go-to-market plans, demand-generation campaigns, product launches, and thought leadership initiatives that strengthen Schneider Electric's relevance and competitiveness.
Success requires deep marketing expertise, strong commercial acumen, and a solid understanding of Industry Automation to help us drive growth, digital transformation, and sustainable industrial innovation across the region.
What will you do?

• Develop and execute marketing strategies for Industry Automation and related product portfolios across English-speaking Africa.
• Translate business priorities into actionable marketing plans with clear ROI, pipeline metrics, and customer-centric insights.
• Lead integrated go-to-market (GTM) campaigns, including product launches, sales enablement tools, and lifecycle management.
• Drive digital-first marketing programs, managing SEO/SEM, paid media, CRM workflows, and marketing automation.
• Manage media planning and buying, ensuring optimal visibility and ROI across digital, print, and broadcast channels.
• Create thought leadership and storytelling content, positioning Schneider Electric as a leader in automation, sustainability, and digital transformation.
• Plan and execute customer events and experience marketing, delivering impactful workshops and immersive engagements.
• Provide market intelligence and competitive insights to inform GTM decisions, messaging, and prioritization.
• Manage budgets and performance reporting, ensuring disciplined spend and measurable impact.
• Collaborate cross-functionally with Sales, Product, Communications, and global teams to align marketing execution with commercial objectives.

Key Deliverables:

• Marketing-influenced pipeline and revenue contribution.
• GTM execution quality and campaign performance metrics.
• Media ROI and channel effectiveness.
• Share of voice and brand visibility.
• Customer engagement and event turnout/impact.
• Budget adherence and ROI.
• Strength of cross-functional collaboration.

What skills and capabilities will make you successful?

• Integrated Marketing Communications.
• Strong Business & Commercial Acumen.
• Product Marketing expertise (UVPs, segmentation, messaging, launches).
• Digital & Performance Marketing (automation, CRM, analytics, SEO/SEM).
• Media Buying & Channel Strategy.
• Budgeting and ROI-driven planning.
• Industry Automation understanding.
• Events and Experience Marketing design.
• Stakeholder engagement and influencing skills.
• Strong communication and presentation skills.
• Analytical thinking and insight translation.
• Creativity, problem-solving, and innovation.

Who will you report to?
Reports: Director, Marketing Communications and Corporate Citizenship, English-Speaking Africa.
What qualifications will make you successful for this role?

• Bachelor's degree in marketing, Communications, Business, or related field
• 8-12 years of experience in B2B marketing, ideally within technology, industrial, or energy sectors.
• Mandatory requirement: Proven experience working at a creative agency and/or marketing agency, with direct involvement in campaign development, creative execution, or media management.
• Demonstrated capability in leading integrated campaigns across African markets.
• Strong digital marketing experience, including CRM and automation platforms such as Salesforce Marketing Cloud, CVENT, Workfront, or CDPs.
• Experience working with global teams, external agencies, and media partners.
• Industry knowledge in automation, energy management, sustainability, or digital transformation is an advantage.

Let us learn about you! Apply today.
You must submit an online application to be considered for any position with us. This position will be posted until filled.
Looking to make an IMPACT with your career?
When you are thinking about joining a new team, culture matters. At Schneider Electric, our values and behaviors are the foundation for creating a great culture to support business success. We believe that our IMPACT values - Inclusion, Mastery, Purpose, Action, Curiosity, Teamwork - starts with us.
IMPACT is also your invitation to join Schneider Electric where you can contribute to turning sustainability ambition into actions, no matter what role you play. It is a call to connect your career with the ambition of achieving a more resilient, efficient, and sustainable world.
We are looking for IMPACT Makers; exceptional people who turn sustainability ambitions into actions at the intersection of automation, electrification, and digitization. We celebrate IMPACT Makers and believe everyone has the potential to be one.
Become an IMPACT Maker with Schneider Electric - apply today!
EUR36 billion global revenue
+13% organic growth
150 000+ employees in 100+ countries
#1 on the Global 100 World's most sustainable corporations
You must submit an online application to be considered for any position with us. This position will be posted until filled.
Schneider Electric aspires to be the most inclusive and caring company in the world, by providing equitable opportunities to everyone, everywhere, and ensuring all employees feel uniquely valued and safe to contribute their best. We mirror the diversity of the communities in which we operate, and 'inclusion' is one of our core values. We believe our differences make us stronger as a company and as individuals and we are committed to championing inclusivity in everything we do.
At Schneider Electric, we uphold the highest standards of ethics and compliance, and we believe that trust is a foundational value. Our Trust Charter is our Code of Conduct and demonstrates our commitment to ethics, safety, sustainability, quality and cybersecurity, underpinning every aspect of our business and our willingness to behave and respond respectfully and in good faith to all our stakeholders. You can find out more about our Trust Charter
Schneider Electric is an Equal Opportunity Employer. It is our policy to provide equal employment and advancement opportunities in the areas of recruiting, hiring, training, transferring, and promoting all qualified individuals regardless of race, religion, color, gender, disability, national origin, ancestry, age, military status, sexual orientation, marital status, or any other legally protected characteristic or conduct.

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