Job Description

About Ad-Lab:

Ad-Lab is not your average performance marketing agency -- we're an elite e-commerce scaling engine. We've managed $150M+ in ad spend, scaled 100+ brands, and built a culture of high-performance and fast execution.

We're looking for a Google & YouTube Ads Growth Strategist who's already operated at the top 1% level -- someone who's scaled multiple e-commerce brands from $10k/month to $100k-$500k+ in ad spend, built and tested full-funnel strategies (PMAX, Shopping, YouTube, Search), and understands how to build, test, and scale cold traffic. You're not here to manage -- you're here to make noise, break limits, and lead client success.

What You'll Be Doing:

Develop & execute full-funnel strategies across Google Ads & YouTube for fast-growing DTC brands. Lead account audits, scaling roadmaps, and creative testing cycles. Scale PMAX and YouTube campaigns, optimize Shopping & Search, and unlock cold traffic profitability. Guide clients on ad creative (scripts, angles, formats), funnel structure, CRO, and landing page strategy. Direct landing page & advertorial builds (listicles, quizzes, VSLs). Provide weekly performance reviews, client education, and action plans.

You're a Fit If You:

Have scaled brands from $10k/month to $100k-$500k+ spend levels while maintaining ROAS. Have hands-on experience managing $1M+/month in Google/YouTube ad spend. Have built successful YouTube campaigns and know how to test hooks, CTAs, and audiences. Are deeply analytical, fast-moving, and thrive on performance-based environments. Know how to communicate with DTC founders, speak their language, and lead strategic direction. Have worked in or alongside high-level CRO & creative testing environments.

Apply here:

https://forms.clickup.com/9002237926/f/8c96fz6-65775/1Y0E349NBAAD3TZKL3

Job Type: Full-time

Pay: R20000,00 - R50000,00 per month

Work Location: Remote