Job Description

WE ARE ON A MISSION TO HELP 300 PLUMBERS DRIVE MORE LEADS,BOOK MORE JOBS AND ACHIEVE MORE GROWTH BY DECEMBER 2026.Plumber Marketing USAs is a digital agency that takes pride in attracting high quality team members who are dedicated to providing the highest quality service. We take personal responsibility for all our outcomes. Everything we do, we do with a commitment to excellence. We believe in continuous improvement and serving others. We are team players and we support each other in being the best. Together we all win.Core ValuesAs we grow as a company and organization we look forward to maintaining our vision and values and uphold them to the highest standards. We want to build an environment where our team players get excited about winning. Not just winning at what they do as an individual but winning as an organization, as a team, as a culture, and most importantly - WINNING AT LIFE.

• EXCELLENCE We do our work with a passionate commitment to doing it at the highest level possible. Our work displays who we are. We strive for excellence.
• OWNERSHIP - We embrace an ownership mentality, we act as we are owners of our company.
• CHANGE - We are continuous learners. We embrace growth and opportunity to become better. We adapt to and excel with change.
• INTEGRITY - we do things the right way, with honesty and integrity.
• TEAMWORK - We treat each other with respect and we help each other. We are a team and we are family.

CEO-it!The RoleThe GBP Specialist is responsible for optimizing and managing Google Business Profiles (GBP) to enhance local search visibility and online presence for our clients. This role involves executing well-defined strategies and Standard Operating Procedures (SOPs) for GBP optimization, maintaining and managing profiles, and ensuring regular and strategic posting on GBP to drive engagement and conversions.Key Responsibilities:

• GBP Optimization:

Implement optimization strategies as per the provided Standard Operating Procedures (SOPs) to maximize the visibility, accuracy, and performance of clients Google Business Profiles. This includes updating business information, managing categories, enhancing profiles with relevant images, and monitoring local SEO performance.

• GBP Management:

Proactively manage multiple Google Business Profiles to ensure consistency, compliance with Google guidelines, and accuracy of the information. This includes responding to client queries and reviews, handling profile issues, and maintaining regular audits to prevent and fix any discrepancies or errors.

• GBP Posting:

Develop and execute a content posting schedule for Google Business Profiles. Ensure timely and engaging posts that highlight promotions, events, and important updates for each business. Collaborate with the marketing team to align GBP content with overall brand messaging and goals.

• Review Management:

Monitor and respond to customer reviews on Google Business Profiles in a timely and professional manner. Ensure that both positive and negative reviews are addressed appropriately, following the companys tone and guidelines. Work with the client and internal teams to resolve any issues highlighted in reviews and improve overall customer satisfaction.

• Citation Management

Create, monitor and manage citations. Including creating citations through YEXT, ensure/monitor NAP accuracy with website & GBP, and make any updates to citations as needed.Ideal Profile

• In-depth knowledge of Google Business Profile (GBP) tools and local SEO best practices.
• Highly preferred: Agency experience with managing multiple Google Business Profiles.
• Strong understanding of online reputation management and how it applies to local business profiles.
• Ability to follow and implement Standard Operating Procedures (SOPs) with attention to detail.
• Excellent organizational skills to manage multiple profiles simultaneously.
• Strong communication skills to collaborate with clients and internal teams.

Experience:

• 2-5 years of experience managing Google Business Profiles or similar local SEO/online reputation management roles.
• Proven experience in optimizing GBPs to improve local rankings and engagement.
• Experience with GBP posting and content management.

What's on Offer?

• Work within a company with a solid track record of success
• Excellent career development opportunities
• Flexible working options

Plumber Marketing USA