Job Description

Estate close to Stellenbosch is looking for a Digital Marketing & Design Coordinator to support and assist the Head of Marketing and to help manage all Digital Marketing and communication concerns. Responsible for:

• Content creation & copy editing
• Prepare well-structured drafts using digital publishing platforms
• Schedule content in line with global engagement strategies
• Conduct keyword research and use SEO guidelines to optimize content
• Using social media to engage consumers, respond to questions or complaints and to promote company initiatives
• Monitoring social media and company website metrics
• Coordinate with marketing and design teams to illustrate articles
• Measure web traffic to content (e.g., conversion and bounce rates)
• Develop creative and engaging social media content
• Manage the day-to-day handling of all social media channels such as LinkedIn, Facebook, Pinterest, Instagram, adapting content to suit different channels
• Creation of collateral (including, but not limited to, graphic design, logos, brochures, estate advertisements and press releases using InDesign)
• Coordination and management of all Printed Collateral across the Estate

Requirements:

• Relevant qualification in Marketing/Advertising, or equivalent
• Preferably 1- 2 years previous experience in similar role
• Previous design experience
• Proficient in InDesign, Photoshop and Illustrator
• Active on social media
• Knowledge of CMS
• Excellent copywriting and copy-editing skills
• Highly organized
• Strong computer literacy
• Project management experience
• Strong attention to detail
• Knowledge of web analytics
• Strong presentation skills
• Must be proficient with the English language
• Excellent interpersonal- & communication skills
• Ability to maintain a professional working relationship with all departments
• Flexibility and Accountability