Digital Marketing & Design Coordinator - StellenboschEstate close to Stellenbosch is looking for a Digital Marketing & Design Coordinator to support and assist the Head of Marketing and to help manage all Digital Marketing and communication concerns.Responsible for:Content creation & copy editingPrepare well-structured drafts using digital publishing platformsSchedule content in line with global engagement strategiesConduct keyword research and use SEO guidelines to optimize contentUsing social media to engage consumers, respond to questions or complaints and to promote company initiativesMonitoring social media and company website metricsCoordinate with marketing and design teams to illustrate articlesMeasure web traffic to content (e.g., conversion and bounce rates)Develop creative and engaging social media contentManage the day-to-day handling of all social media channels such as LinkedIn, Facebook, Pinterest, Instagram, adapting content to suit different channelsCreation of collateral (including, but not limited to, graphic design, logos, brochures, estate advertisements and press releases using InDesign)Coordination and management of all Printed Collateral across the EstateRequirements:Relevant qualification in Marketing/Advertising, or equivalentPreferably 1- 2 years previous experience in similar rolePrevious design experienceProficient in InDesign, Photoshop and IllustratorActive on social mediaKnowledge of CMSExcellent copywriting and copy-editing skillsHighly organizedStrong computer literacyProject management experienceStrong attention to detailKnowledge of web analyticsStrong presentation skillsMust be proficient with the English languageExcellent interpersonal- & communication skillsAbility to maintain a professional working relationship with all departmentsFlexibility and Accountability
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