Creative Strategist Google And Youtube Ads

Cape Town, WC, ZA, South Africa

Job Description

What's The Company Like?



LDX Digital

is a cutting-edge

digital marketing agency

specializing in performance-driven advertising. We partner with

eCommerce brands

to create engaging and

impactful ad campaigns that deliver exceptional results

.




Our team is

fully remote and globally diverse,

united by a shared passion for creativity and innovation.


If you're passionate about creative strategy, and building lasting relationships, LDX offers a collaborative and fast-paced environment where your impact is felt every day.

What We Want You To Do




As a

Creative Strategist

at LDX Digital, you will play a

pivotal role at the intersection of data, creativity, and digital storytelling

.




Your mission

is to drive performance marketing outcomes through innovative, insights-driven advertising strategies across

Google platforms, including YouTube, Search, Display, and beyond.

You'll collaborate with product marketing managers, analysts, designers, and clients to craft compelling creative campaigns that resonate globally.

Our focus is on Performance

, ensuring our clients are hitting their KPIs consistently with the

best in house creative and design strategy.



Responsibilities



Market Research & Trend Analysis



Proactively monitor

digital platforms such as

YouTube, Instagram, and TikTok

to identify emerging creative trends and behavioural shifts.

Leverage tools like Google Trends, Think with Google, and YouTube Analytics

to forecast content opportunities. Translate cultural and platform-specific trends into creative strategies that spark audience engagement and brand affinity.

Competitive & Landscape Analysis



Conduct in-depth analysis of competitor campaigns

using tools such as Ads Transparency Centre, foreplay, motion, Meta Ads Manager and third-party benchmarks. Partner with Product and Growth teams to align messaging and creative execution with market gaps and opportunities.

Creative Performance Analysis



Analyze live ad campaigns to determine creative effectiveness,

identifying what drives performance across demographics and platforms.

Use proprietary and third-party software (e.g., Ads Data Hub, GA4, Looker Studio)

to dissect engagement metrics and recommend creative pivots. Champion a

test-and-learn culture

by hypothesizing, testing, and iterating on creative approaches based on performance data.

Writing & Developing Creative Briefs



Author clear, data-informed creative briefs

that align with business goals, campaign objectives, and audience insights. Briefs will include strategic context, creative direction, tone of voice, copy guidance, visual references, and brand guardrails.

Collaborate with internal designers, copywriters and videographers

to bring ideas to life, ensuring alignment with our campaign KPIs.

Creative Project Management



Oversee multiple concurrent creative projects

, from ideation through execution and performance review.

Collaborate cross-functionally

with marketing, product, brand, and legal teams to ensure timely and accurate delivery.

Utilize tools such as Clickup, Sheets, and Google Workspace

to manage workflows, timelines, and communication.

Requirements



You're Perfect If You Have



3+ years of experience

in digital marketing, creative strategy, or performance advertising.

Strong grasp of marketing analytics

and ability to translate data into actionable creative decisions.

Strong understanding of Media-buying and Sales data

is required.

Excellent communication and brief-writing skills.

Experience with creative tools such as

Figma, Canva, or Adobe Creative Suite is a plus

. Experience working with global brands or in a fast-paced tech environment.

Knowledge of Google Ads, YouTube Ads, and programmatic

advertising best practices. Knowledge of

META Ads and Tik Tok Ads

Comfort with storytelling across diverse cultures and markets.

Benefits



What's in it for you:



Fully Remote Work:

Enjoy the flexibility to work from anywhere.

Impactful Voice:

Be a key player in shaping media strategies and driving client success.

Growth Opportunities:

Advance your career quickly in a dynamic and fast-paced environment.

Continuous Learning:

Access to the latest courses, certifications, and learning opportunities. We support your professional growth.

Competitive Compensation:

Earn competitive pay with performance-based bonuses.

Vibrant Culture:

Join a team of ambitious professionals in a supportive, collaborative environment.

Client Impact:

Work with high-profile clients, delivering significant business impact through innovative media strategies.

Our Interview Process




1. Click Apply and submit your CV


2. Fill in a short survey


3. 1-on-1 video interview with HR


4. You will be asked to complete a short test task.


5. 1-on-1 video interview with Hiring Manager

Beware of fraud agents! do not pay money to get a job

MNCJobs.co.za will not be responsible for any payment made to a third-party. All Terms of Use are applicable.


Related Jobs

Job Detail

  • Job Id
    JD1515606
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Cape Town, WC, ZA, South Africa
  • Education
    Not mentioned