Job Description

Closing Date: 2026-02-13
Job Type: Permanent
Job Level: Skilled
Experience: Between 3 - 5 Years
EE/AA: No
Summary
Social Media Specialist - Lifestyle & Retail Brands - Western Cape
Our client, a dynamic group operating across premium food, wine, retail and lifestyle businesses in Western Cape, is seeking a Social Media Specialist to manage and grow their digital presence across multiple brands.
This role is ideal for a young, energetic and detail-oriented individual with a strong visual eye, excellent content instincts and a passion for social media storytelling.
Description
The Social Media Specialist will be responsible for planning, creating, scheduling and managing content across platforms including Instagram, Facebook and related digital channels. You will work closely with operations, marketing and brand leadership to ensure each business maintains a distinct yet cohesive online identity.
This is a hands-on role requiring strong attention to detail, creativity and consistency. You will be expected to create engaging content, manage posting schedules, monitor engagement, respond to messages and comments, and ensure brand tone and visual standards are upheld at all times.
The role suits someone who is digitally fluent, trend-aware and comfortable working across multiple brands simultaneously. You should enjoy working in fast-paced, customer-facing environments and be confident capturing content on-site where required.
Key Responsibilities

• Create, schedule and manage social media content across multiple brands
• Maintain consistent brand tone, quality and visual standards
• Engage with online communities and manage direct messages and comments
• Track performance, engagement and basic analytics
• Identify trends and opportunities to grow reach and engagement

Minimum Requirements

• Proven experience in social media management or digital content creation
• Strong eye for detail, aesthetics and brand presentation
• Excellent written communication skills
• Self-motivated, organised and deadline-driven
• Hospitality, retail, food or lifestyle brand experience advantageous

Skills Required