Job Description

Oversee all social media accounts Facebook, Instagram, and Twitter, as well as publishing dashboards (such as Buffer).Manage all promotions and advertisements. Review analytics to assess success and recommend improvements for future ads. Develop strategies to increase followership and engagement. Manage regular posting schedule of event promotions. Develop miscellaneous content to increase followership. Host special programs, such as Instagram Challenges. Create Facebook events for each hosted program. Monitor and respond to comments and direct messages in a timely manner. Make occasional posts to cross-promote events hosted by other departments. Manage social media engagement during events, such as Facebook Live and other live posts. Collaborate with University Communications and Marketing staff to cross-promote events on the official Boise State University accounts. Take photos at events and upload albums to Facebook. Manage photo albums on department drives and Google Drive. Work with the Marketing Assistant to promote Student Involvement and Leadership Center at University wide events.
Qualifications Strong functional knowledge of social media principles, practices, and the desire to apply that knowledge in a professional environment. Ability to learn and adhere to university brand standards and divisional marketing practices. Excellent written and oral communication skills. Ability to work well and quickly under pressure both individually and as a part of a team. Excellent project management skills to consistently meet deadlines. Ability to relate to and assist all members of our diverse campus community.

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