Job Description

Position is for South Africa

Overview

We are looking for an experienced B2B SaaS

SEO and Content Strategist

to own the planning, execution, and optimization of our content and search initiatives. This role combines analytical expertise with creative storytelling. You will be responsible for building a content strategy that increases visibility, drives qualified traffic, and strengthens our brand authority across digital channels.

Responsibilities

SEO Strategy & Execution

Develop and manage an SEO roadmap aligned with company growth goals. Conduct keyword research, competitor analysis, and content gap analysis. Optimize website architecture, on-page elements, and content for search visibility. Monitor rankings, organic traffic, and technical SEO performance using analytics tools. Collaborate with developers and designers to implement SEO best practices.

Content Strategy & Development

Create and maintain a content calendar across blog, website, and campaigns. Partner with subject matter experts to produce high-quality, engaging, and optimized content. Oversee content audits to ensure consistency, freshness, and alignment with SEO priorities. Develop messaging guidelines to maintain voice and brand alignment. Manage freelance writers or in-house contributors as needed.

Performance Measurement

Track KPIs such as keyword rankings, traffic growth, engagement, and conversions. Use analytics platforms (Google Analytics, Search Console, SEMrush/Ahrefs, etc.) to measure results and recommend improvements. Prepare weekly and monthly reports for stakeholders, highlighting wins and opportunities.

Qualifications

4+ years of experience in SEO, content strategy, or digital marketing. Strong understanding of search algorithms, keyword research, and content optimization. Excellent writing, editing, and communication skills. Familiarity with AI-driven search and content discovery tools (e.g., generative search, RAG, or AI-enhanced keyword research) and how they shape evolving SEO strategies. Proficiency in SEO tools such as SEMrush, Ahrefs, Moz, or Screaming Frog. Experience with content management systems (WordPress, HubSpot, etc.). An analytical mindset with the ability to translate data into actionable insights. Knowledge of HTML/CSS basics and technical SEO is a plus.
Job Type: Full-time

Pay: R461349,00 - R576686,00 per month

Work Location: Remote

Application Deadline: 2025/10/10