Job Description

We are recruiting for a Senior Marketing Manager.
Develop and execute marketing campaigns and strategies across a variety of channels to
help increase brand awareness and drive sales.
2. Partner with the internal stakeholders to develop a marketing budget and overall growth
strategy.
3. Scope and manage the work performed by the marketing team.
4. Prepare, manage, and report monthly/quarterly metrics to provide performance insights
and identify areas of opportunity.
5. Identify and execute partnerships with both Public and Private Sector to help grow the
company's market presence and business.
6. Oversee marketing campaigns in line with the objectives of the company and the approved
budget for lead generation and sales.
7. Monitor all marketing initiatives to ensure alignment to project and company strategy, in
response to market dynamics and consumer needs.
8. Manage agency relationships to deliver the best creative results.
9. Monitor marketing spend to ensure Return on Investment (ROI).
10. Understand current services offered both internally and externally.

• Analyse customer demand and new technology trends to inform the types of

products to be initiated and developed.

• Develop a Product Development Pipeline to track the status of various initiatives.
• Convene and manage all deliberations of the Product Development Committee.

Produce reports on status of product development initiatives and submit to relevant
committees for approval.

• Initiate new products/ services through the Product Development Process.

11. Strengthen the brand in-line with the new projects.

• Create brand/ product awareness of new products to internal and external stakeholders.
• Compile presentations for internal and external project brand/product launch.
• Compile content for brochures/ flyers.
• Request for Pricing Committee meetings to discuss the pricing.
• Determine the process side of introducing the product e.g. can it be built, service insurance,

12. Manage Existing Products and Services Portfolio

• Analyse current performance of the products services through tracking statistics and life span of the existing portfolio of products and services
• Inform on whether the product /service is declining and initiate the way forward to phase out or identify value-add to create greater awareness of product/ service.

13. Maintain Stakeholder Relationships

• Chair the Product Development Committee
• Review and approve minutes of the Product Development Committee
• Liaise with Key Account Managers to gauge product needs.
• Liaise with Market Intelligence in the commissioning of specific products and services

research.

• Engage with Network Engineering for Technical Service Descriptions, product trials and

proof of concept (POC).

• Participate as a member of the Pricing Committee to advise on product I service

pricing.
Key Performance Areas:

• Marketing Strategy
• Stakeholder relationship with public and private sector
• Branding
• Competitor Analysis
• Advertising and Events

Key Competencies:

• Proven marketing and communications experience at a similar level

Good understanding of the South African telecommunications market
Key Attributes:

• Excellent management and planning capabilities
• Excellent communication skills
• Impeccable attention to detail
• Able to think strategically

Qualifications
Degree or equivalent in
Marketing Management,
Commerce or Business
Management qualification.

Experience
The Marketing Manager will be a dynamic and
results oriented professional with -

• more than 5 yearsxe2x80x99 experience in a

similar role.

• preferably at least 3 yearsxe2x80x99 experience

within the broadband/ ICT/
telecommunications industry.

• proven track record of delivering

business results and successful team
management.

For more information please contact:
Tebogo Rankhumise