To develop, lead and drive the strategy/direction of digital data and analytics across all digital platforms for the Standard Bank Group, to unlock revenue and efficiency opportunities through effective digital data management and analysis. To lead the Digital Analytics Function to drive the usage of data, data platforms and tools to obtain an in-depth understanding of customer trends, preferences and commercial drivers to improve decision-making, customer experience & sustainable development.
Qualifications
Qualification:
Post Graduate Degree (Marketing)
Experience Required
8-10 years Effective management of a brand, ensuring the best public image of the organisation is seen. Experience in multiple industries and marketing in different African or other international countries would be advantageous.
More than 10 yearsn as a seasoned, holistic entrepreneurial leader who is customer focused with proven organisational capability and profound knowledge of the full dimensions of the Brand and Marketing field, gained from a track record of 10 years or more in functional leadership who is capable of influencing outstanding leaders and a large body of employees. Experience in digital analytics, data management, data architecture and enablement, leading technology change platforms.
Additional Information
Behavioural Competencies:
Articulating Information
Developing Expertise
Interpreting Data
Providing Insights
Team Working
Technical Competencies:
Analysing and Interpreting Information
Client Journeys and Personas
Conducting Research
Digital Analytics and Reporting
Measuring Marketing and Communication
Platform Management
Please note:
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