Senior Graphic Designer (hospitality)

Cape Town, Western Cape, South Africa

Job Description

Lead Multi-Brand Visual Storytelling Across Hospitality, Lifestyle & Wellness
Creative Leadership | On-site | Hospitality, Tourism & Lifestyle
About Our Client
My client is a leading South African tourism and hospitality group with a diverse portfolio of properties and lifestyle brands. Known for its attention to detail and high service standards, the company operates in fast-paced environments where creativity, precision, and brand consistency are essential.
With a strong in-house marketing and production team, the group offers creative professionals the opportunity to shape and elevate brand identities across hospitality, wellness, and travel experiences. This is a dynamic, hands-on environment ideal for passionate creatives who thrive on design excellence.
The Role: Senior Graphic Designer
As the Senior Graphic Designer, you will be the visual custodian across multiple brands under the group''s umbrella. From leading creative direction to delivering high-impact designs, you''ll be responsible for producing consistent, compelling visual assets across print and digital platforms. Working closely with Marketing, Sales, and Production, you''ll bring strategic thinking and visual storytelling together to drive cohesive brand experiences. This is a fully on-site role requiring a blend of leadership, execution, and collaborative energy.
Key Responsibilities
Lead the application and evolution of corporate and sub-brand visual identities
Design promotional and sales materials, including brochures, signage, menus, and merchandise
Create digital assets for web, social media, emailers, and advertising campaigns
Translate marketing briefs into creative campaign visuals across hospitality, wellness, and lifestyle properties
Produce guest-facing materials such as in-room guides, spa brochures, and event collateral
Maintain brand consistency across all print and digital touchpoints
Review, proof, and finalise artwork for production or digital publishing
Collaborate with copywriters, content producers, and photographers
Liaise with print and production vendors and manage quality control
Mentor junior designers and elevate overall team output
Maintain structured digital archives and design systems
About You
Grade 12 (Matric) is essential
Relevant tertiary qualification in Graphic Design, Visual Communication, or related field
3-5 years of experience in a senior design role, preferably in hospitality, tourism, or lifestyle sectors
Proven experience in brand identity development and multi-brand design systems
Advanced proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign)
Experience across print, packaging, digital, and environmental design
Knowledge of UI design and digital asset creation is beneficial
Strong creative thinking and visual storytelling skills
Excellent attention to detail and ability to manage multiple projects under tight deadlines
Confident communicator and team collaborator
Valid driver''s licence and access to own vehicle required
If you''re ready to lead design in a space where aesthetics and storytelling matter deeply and where your work directly impacts guest perception and brand success, this is your opportunity to shine.

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Job Detail

  • Job Id
    JD1462645
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Cape Town, Western Cape, South Africa
  • Education
    Not mentioned