Job Description

: Retail Analyst



Position : Retail Analyst

Department : Sales


Location : Johannesburg


Contract Type : Fixed-term contract 3-months

Reporting to : Key Accounts Executive



Purpose of the Role

The Retail Analyst is a key source for business reporting and has a keen eye for detail based on data and trends that provides strategic insights and recommendations of actions to the business - the role co-ordinates these actions with the necessary departments ensuring we have the right stock in the right doors to drive sales and market share growth.


KEY RESPONSIBILITIES

ANALYSIS AND REPORTING


Understands the retail environment through data analysis of each retailer to provide information on opportunities. Analyse stock and sales reports on a weekly basis to provide insights by door, by brand and by retailer. Analyse retailer stock levels to identify opportunities and challenges to optimise sell-out and stockturn by SKU by store - build recommended actions accordingly. Build sell-out targets by mall, by brand, by retailer annually and manage reforecasts monthly. Assist and support the Key Accounts Executive to deliver all weekly and monthly reports.
STOCK MANAGEMENT - RETAIL

Analyse and interpret sales and stock trends to provide actionable insights and data-driven business decisions. Formulate strategies for slow moving inventory and days stock cover to ensure optimal stock levels that supports business growth. Guide and support the execution of planograms by analysing each brand and the respective stock model requirements. Conduct competitive analysis to refine stock strategies ensuring that PCG remains agile and responsive to market trends. Oversee the management of critical SKUs. Develop centralised reporting frameworks to track core in-stock metrics enabling clear visibility and timely interventions. Collaborate with Brand Team to ensure that promotions are executed with sufficient stock availability reducing missed sales opportunities and ensuring customer satisfaction (saleable and non-saleable stock). Monitor promotional in-stock levels to minimise out-of-stocks during key sales events. Maintain inventory expectations at store level to resolve any discrepancies and maintain operational consistency.

SALES TEAM SUPPORT

Guide the Sales Team on best practices and how to manage stock efficiently at store level. Work with the sales team on store gridding and localisation. Supports KAE where retailer head office escalations are required to help resolve any issues around DI, stock input requests. Partner with the Sales team to ensure optimal usage and allocation of non-saleable stock - drive productivity. Provide insights and guidance on overstocks and understocks ensuring data-driven actions. Builds weekly new product trackers to track new launches versus prior launches.

Stakeholder Engagement

Build and maintain relationships with all internal and external stakeholders. Contribute meaningfully to create a great workplace experience for all team members. Actively engage in all Company culture initiatives.


COMPETENCIES

Deciding and Initiating Action Working with People Writing and Reporting Persuading and Influencing Planning and Organising Delivering Results & Meeting Customer Expectations Adapting and responding to change Coping with pressures and setbacks Analysing Entrepreneurial and commercial thinking


MINIMUM REQUIREMENTS/QUALIFICATIONS

Commerce/Business Degree At least 3-4 years' work experience in a retail environment Strong analytical ability and commercial acumen Retail planning experience is preferred and advantageous Proven knowledge of MS packages Excel/Word/PowerPoint
o Advanced Excel: Non-negotiable

* Experience using Power BI is advantageous