Job Description

Malander is seeking a driven and strategic Regional Sales Coordinator for a client operating in the Western Cape & Southern Cape region. This role is ideal for an experienced sales professional with strong agricultural or agri-tech knowledge, proven leadership capabilities, and a track record of driving sales performance. The successful candidate will be responsible for expanding market presence, leading regional sales activities, and promoting advanced agricultural drone solutions.
Key Responsibilities:
Sales Planning & Strategy

• Develop and execute strategic sales plans to achieve revenue targets and grow market share.
• Monitor and report on sales performance, adjusting strategies where needed.
• Identify and engage new sales agents, distributors, and partners to expand the regional network.
• Proactively strengthen the sales pipeline by sourcing and onboarding suitable talent.
• Provide ongoing reporting, insights, and recommendations to support strategic decision-making.

Team Leadership

• Recruit, onboard, and train sales team members, agents, and distributors.
• Provide coaching, mentorship, and motivation to ensure targets are met or exceeded.
• Conduct performance evaluations and implement development or improvement plans.

Sales Execution

• Drive adoption of agricultural drone solutions through targeted initiatives.
• Plan and implement product demonstrations, field days, and promotional activities.
• Oversee sales activities to ensure revenue and activity metrics are consistently achieved.

Customer Relationship Management

• Build and maintain strong relationships with farmers, agribusinesses, cooperatives, and industry stakeholders.
• Conduct regular client visits to assess needs, provide solutions, and ensure satisfaction.
• Coordinate after-sales support to strengthen customer experience and retention.

Performance Monitoring & Reporting

• Track and analyse sales performance, providing regular reports to management.
• Monitor regional budgets, profitability, and expense controls.
• Stay informed on market trends, competitor activities, and regulatory developments.

Sales Forecasting & Budgeting

• Prepare accurate sales forecasts and manage regional budgets effectively.
• Ensure profitability targets and budget expectations are consistently met.

Process Improvement & Compliance

• Identify and implement enhancements to improve sales processes and performance.
• Ensure adherence to policies, procedures, and regulatory requirements.
• Maintain accurate documentation for sales agreements, warranties, and service contracts.

Qualifications and Experience:

• BCom in Business, Marketing, or Agriculture.
• Minimum 5 years' experience as a Sales Account Manager, ideally in the agricultural or agri-tech sector.
• Valid unendorsed driver's licence.
• Proven track record of meeting and exceeding sales targets.
• Strong leadership and team management skills.
• Excellent interpersonal and communication abilities.
• Ability to work independently and manage multiple priorities.
• Knowledge of local market trends and precision farming practices.
• Proficiency in CRM systems and Microsoft Office.
• Willingness to travel extensively within the region.
• Drone RPC licence or agricultural drone spraying experience is advantageous.

Skills Required