Mid Level Paid Media Specialist
Western Cape, South Africa
Job Description
Responsibilities:
- Plan, build, and manage paid media campaigns across Google and Meta platforms
- Analyse campaign performance and implement data-driven optimisations
- Develop audience targeting strategies and creative testing approaches
- Manage budgets effectively and ensure campaigns deliver strong ROI
- Provide clear, insightful performance reports and recommendations to clients or internal teams
- Collaborate with designers, content creators, and senior strategists to enhance campaign outcomes
- Stay informed on new trends, tools, and platform updates within the digital advertising landscape
- 2-4 years of hands-on experience managing paid media campaigns (agency experience preferred)
- Proficient in Google Ads, Meta Ads Manager, and related analytics tools
- Strong understanding of digital marketing metrics (CTR, CPC, CPA, ROAS, etc.)
- Google Ads and/or Meta Blueprint certification advantageous
- Proven track record of achieving campaign goals and managing multiple client accounts
- Strong analytical, problem-solving, and communication skills
- Self-driven, proactive, and comfortable working both independently and collaboratively
A results-oriented digital marketer with a solid technical foundation, a strategic mindset, and a passion for driving measurable success through paid media campaigns.
Skills Required
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Job Detail
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Job IdJD1568777
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IndustryNot mentioned
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Total Positions1
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Job Type:Full Time
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Salary:R20,000-35,000 per month
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Employment StatusPermanent
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Job LocationWestern Cape, South Africa
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EducationNot mentioned