Job Description

Requisition Details & Talent Acquisition Contact

139115 - Busi Radebe
Closing Date: 09 May 2025

Job Family

Marketing, Communication and Research

Career Stream

Advertising and Media

Leadership Pipeline

Manage Self: Professional (MSP)

Job Purpose

The Media Performance Manager is responsible for the co-ordination, monitoring and tracking of media initiatives and determine success criteria. They are experts in the campaign lifecycle, taking responsibility for owning overall campaign plans, cross-channel budget allocation, in-flight cross- channel optimization and reporting, as well as post campaign analysis. Present campaign proposals, evaluate campaign performance and oversee budgets for optimal Marketing value vs spend.

Job Responsibilities

Research and evaluate market data related to media and campaigns Understand and use media monitoring tools Identify target audiences and analyse their behaviour, characteristics, and routines Monitor media trends of all outlets including digital and non-digital channels Assess the success of media advertising plans and campaigns Perform optimization initiatives and provide insight/reporting from the analysis of information and develop strategies and recommendations to support Nedbank brand, mission and BAU objectives Stay abreast of trends and best practice in media industry Lead and support the Performance team on Digital Maturity and driving Media Transformation projects Work with cross functional squads Executes the tasks in the marketing backlog with support from other team members Participates and contributes to all the agile ceremonies in a sprint cycle Participate in the development of the media chapter initiatives

People Specification

Qualifications

Essential Qualifications - Advanced Diplomas/National 1st Degrees

Field of study - Marketing related qualification

Minimum Experience Level: 3-6 years

Technical / Professional Knowledge
Data and analytics Research Agile ways of working Communication and interpersonal skills Campaign evaluation metrics Project Management Creativity and Innovation Media tools and relevant publisher and partner models Stakeholder Management Business Acumen Behavioural Competencies
Building Customer Relationships Driving for results Customer Focus Hyper-collaboration Communicating in a Digital Age Initiating Action Planning and Organising

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Please contact the Nedbank Recruiting Team at +27 860 555 566