At TechBiz Global, we are providing recruitment service to our TOP clients from our portfolio. We are currently seeking a
Media Buyer
to join one of our
clients
' teams. If you're looking for an exciting opportunity to grow in an innovative environment, this could be the perfect fit for you.
Key Responsibilities
Media Buying and Optimization
: Plan, execute, and optimize media buying campaigns across multiple channels, including direct buys with publishers and adult ad networks such as Exoclick, TrafficJunky, TrafficStars, Adsterra...
Data-Driven Decision Making
: Utilize advanced analytics tools to monitor ad performance, conduct A/B tests, and make data-driven decisions to maximize campaign efficiency and ROI.
Automation and Advanced Tools
: Implement and leverage automation tools and software to enhance campaign management, streamline processes, and drive performance.
Creative Testing and Optimization
: Continuously test and optimize ad creatives, adapting quickly based on performance metrics and market feedback.
Partnership Development
: Build and maintain strong relationships with publishers, ad networks, and other partners to secure favorable ad placements and negotiate optimal terms.
Market Research and Adaptation
: Stay informed on industry trends, emerging opportunities, and platform policy changes to quickly adapt strategies and remain competitive.
Reporting and Performance Analysis
: Generate detailed performance reports, analyze campaign data, and provide actionable insights and recommendations to refine and scale advertising strategies.
Compliance and Risk Management
: Ensure all campaigns comply with platform regulations and industry standards, managing risks associated with advertising adult content.
Experience in Adult Industry Media Buying
: Minimum of 3 years of experience in media buying within the adult industry, with proven success in managing campaigns on platforms like Exoclick, TrafficJunky, and TrafficStars.
Analytical Proficiency
: Strong analytical skills and experience with tools like Google Analytics, Voluum, and other industry-specific platforms to monitor, optimize, and report on performance.
Technical Knowledge
: Familiarity with various ad formats (banners, preroll, push traffic, popunders, in-page push, interstitials) and their application within media buying strategies.
Negotiation and Relationship Management
: Excellent communication and negotiation skills to secure optimal terms and build long-term partnerships with publishers and networks.
Creative Optimization
: Expertise in testing and optimizing creatives, managing ad fatigue, and coordinating with creative teams for effective content production.
Adaptability and Agility
: Ability to quickly adapt strategies in response to changing market conditions, platform regulations, and emerging opportunities.
Soft Skills
Strong communication & collaborative skills (perfectly fluent in English)
Goal-oriented, ownership and commitment
Doer mindset - we are moving fast and we need people who can find the right balance between executing, planning and strategy
Humble - willing to learn, open to feedback
* #NSFW - you are comfortable building products that are based on uncensored models and content
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