Job Description

Are you a dynamic and passionate individual with a flair for marketing in the luxury travel sector? Kendrick Recruitment is seeking a talented Marketing Manager to join our client's team based in the vibrant city of Cape Town. About the Role: As a Marketing Manager, you will play a crucial role in the executive management team, ensuring a consistent and true-to-brand image across various platforms. The focus of this role extends to both local and international markets, driving revenue through effective promotion of our prestigious lodge portfolio. Key Responsibilities:

• Develop and execute a comprehensive marketing strategy.
• Proactively identify and leverage publicity opportunities.
• Create in-house promotions and activities to stimulate sales.
• Maintain and update internal and external stationery/signage.
• Ensure relevance and accuracy of all marketing materials.
• Build and manage relationships with partners and grow the database.
• Develop and send regular newsletters and mailers.
• Stay abreast of industry trends to guide business decisions.
• Manage digital content creation, including blogs, captions, and visual assets.
• Oversee social media marketing, community management, and reviews.
• Direct the management and update of the website.
• Increase direct bookings through website traffic strategies.
• Establish key communication messages and plans across various channels.
• Design effective collateral and communications content.
• Set criteria for hosting journalists and influencers.
• Liaise with outsourced PR agencies for press releases and media coverage.
• Handle crisis management effectively.
• Review and align the brand strategy with the vision and values.
• Implement and communicate the brand guide consistently.
• Work with designers to ensure a seamless brand experience.

• Minimum 3 years' experience as a Marketing Manager in high-end luxury travel.
• Experience in very high-end hospitality or luxury brand sectors.
• Charismatic with excellent communication skills.
• Passionate about representing a quality, high-end brand.
• In-depth knowledge of high-end hospitality and luxury travel.
• Ability to seamlessly integrate into a close-knit team.