Job Description

The Marketing Coordinator supports the execution of marketing and brand initiatives aligned with Spur Corporation's standards and values.
Key ResponsibilitiesMarketing & Brand Support
Assist in the planning, coordination, and execution of national and local marketing campaigns in line with Spur Corporation brand guidelines.
Ensure consistent application of brand standards across all marketing materials, platforms, and franchise communications.
Coordinate promotional calendars, product launches, and seasonal campaigns.
Franchise & Stakeholder Coordination
Act as a liaison between head office, franchisees, suppliers, and agencies.
Support franchisees with marketing toolkits, promotional guidelines, and campaign execution.
Respond to franchise marketing queries and provide ongoing support.
Digital & Social Media Support
Assist with content planning and coordination for social media, website updates, and digital campaigns.
Monitor social media engagement and escalate customer feedback or brand-related issues where necessary.
Support basic reporting on digital performance and campaign outcomes.
Campaign Administration & Reporting
Coordinate campaign timelines, artwork approvals, and distribution of marketing materials.
Track campaign performance, compile reports, and provide insights to the marketing team.
Maintain accurate marketing records, databases, and asset libraries.
Supplier & Agency Coordination
Liaise with external agencies, printers, media partners, and suppliers.
Assist with briefing agencies, tracking deliverables, and ensuring deadlines are met.
Support cost control by tracking budgets and purchase orders.
Minimum RequirementsQualifications
Diploma or Degree in Marketing, Communications, Brand Management, or a related field.
Experience
1-3 years' experience in a marketing coordination or support role.
Experience in retail, FMCG, hospitality, or franchised environments will be advantageous.
Skills & Competencies
Strong organisational and coordination skills
Excellent written and verbal communication skills
Attention to detail and brand sensitivity
Ability to manage multiple projects and deadlines
Basic understanding of digital and social media marketing
Proficiency in MS Office (Word, Excel, PowerPoint); marketing platforms are advantageous
Ability to work collaboratively in a fast-paced environment
Personal Attributes
Brand-conscious and customer-focused
Proactive, reliable, and deadline-driven
Adaptable and able to work under pressure
Strong interpersonal skills and a team-oriented mindset
Key Performance Indicators (KPIs)
Timely execution of marketing campaigns
Brand compliance across all materials
Quality and accuracy of marketing coordination and reporting
Franchise and stakeholder satisfaction
Contribution to customer engagement and brand visibility

Skills Required