Job Description

Closing Date 2025/08/08


Reference Number SHO241009-2


Job Title Marketing Campaign Manager


Job Type Permanent


Location - Country South Africa


Location - Province Western Cape


Location - Town or City Brackenfell, Cape Town


Purpose of the Job
An exciting opportunity exists in the Marketing team for an individual who is ready and able to initiate, support, coordinate, manage, and report on key marketing projects. Aligning with the brand strategy, to ensure sustainable markets and continuous customer growth.







Job Advert Details


Job Category Marketing


Job Objectives
1.Brand Strategy Implementation

Develop, plan, implement and track the annual brand strategy for a specific portfolio.

Research the customer market on an on-going basis to ensure relevance of communication.

Have a thorough understanding of the media within a specific division to ensure that communication reaches the relevant target market effectively.

Consistently research current economic trends and the impact thereof on brands.

Measure the effectiveness of the marketing plan through continuous analysis and reporting.



2. Alignment of Communication & Advertising

Align all communication and advertising endeavours with the annual Brand strategy in terms of the look, feel, price and product offering.

Ensure that all media selections are efficient and in line with the brand strategy.

Coordinate and participate in promotional activities.

Manage and coordinate the day-to-day marketing / advertisement activities of the portfolio.



3. Campaign Management

Manage campaign budgets to ensure that spend is tracked and delivers return on investment.

Analyse historical sales information and strategically plan promotions to ensure that timing and effectiveness are maximised for the business.



4. Relationship Building

Foster a sustainable relationship with internal business clients / stakeholders and brand agencies.

Act as liaison between the internal client and agency during project briefings and implementation.

Provide briefings to agencies that are of high quality and ensure that all endeavours support the marketing and business strategy.

Plan and implement national campaigns against deadlines and costs.

Provide and receive continuous feedback regarding the execution of advertising collateral





Qualifications
BCom (Marketing) or similar qualification





Experience
Marketing Campaign Management experience 4 - 6 years


Retail Experience 3+ years

Campaign Coordination (e.g. advertising) 2 - 3 years

Responsible for managing budgets and reporting

Analytics




Knowledge and Skills
Marketing principles and practices. Presentation skills - creative and analytical skills.

Excellent Communication skills (Verbal and Written)

Excel advanced

Project/ Campaign Management skills

A fast and enthusiastic learner with a passion for making things happen

Excellent teamplayer - building a positive team.





", "datePosted":"2025-07-29", "validThrough":"2025-08-08", "identifier":{ "@type":"PropertyValue", "name":"Shoprite Group", "value":"SHO241009-2" }, "hiringOrganization":{ "@type":"Organization", "name":"Shoprite Group", "sameAs":"https://shoprite.erecruit.co/candidateapp/?source=GoogleJobs" }, "jobLocation":{ "@type":"Place", "address":{ "@type":"PostalAddress", "addressLocality":"Brackenfell, Cape Town", "addressRegion":"", "addressCountry":"" } } }