Job Description

A global Health and Hygiene company are seeking a Marketing Activation Manager based in Gauteng.
The successful candidate will be responsible for implementing marketing plans in local markets across Brands and Channels.

• Formulate & execute marketing plans, in collaboration with BMs and the local commercial organization across brands and channels (BTB & BTC);
• Formulate and present local brand plans & execution strategies to local & global stakeholders;
• Manage A & P spend & activity, in collaboration with BM, ensuring KPI's are met, and strategic plans are executed;
• Manage Toolkit & Brand CI in local market across all communication and execution assets including local adaptations and regulatory approval
• Provides channel, customers & market insights to the commercial organization and BMs
• Drives in market data analysis and capturing, i.e. Nielsen, IQVIA , SSD etc.
• Partners with sales for synchronization of sales and marketing activities and execution at customers and at point of purchase
• Is involved in strategic key account annual planning with Sales to drive and optimize portfolio mix
• Manages forecasting and portfolio changes, including new launches
• Overseas and ensures GP%, volume mix & product mix is healthy and maintained
• Ensure brand knowledge and education is kept abreast both internal and external aligned with global guidance by leveraging and using all learning platforms
• External stakeholder & agency management
• Works in field with sales & key account stakeholders to gain market insights - reporting it back to all stakeholders
• Drives Key Opinion Leader (KOL) development & engagement.

Requirements:

• Must have metric, and University degree or Tertiary Qualification in Marketing or Business Administration with commercial subjects
• 3-5 years' experience in Marketing FMCG and Retail in the same or similar role as in Health/Med Tech industry
• Commercial and business acumen, be able to translate brand visions into effective strategies, propositions and plans that fulfill the vision and are financially viable
• Develops effective launch plans for innovation initiatives managing business requests and expectations
• Meticulous attention to detail with the ability to drive performance and processes forward
• Must be innovative, analytical, influential, insightful, courageous and decisive.

Candidates that meet the criteria may submit their applications via this portal or via vacancy link on www.mnarecruitment.com
Should you receive no feedback within 7 days, please accept your application as unsuccessful.