Job Description

Company Description

Standard Bank Group is a leading Africa-focused financial services group, and an innovative player on the global stage, that offers a variety of career-enhancing opportunities - plus the chance to work alongside some of the sector's most talented, motivated professionals. Our clients range from individuals, to businesses of all sizes, high net worth families and large multinational corporates and institutions. We're passionate about creating growth in Africa. Bringing true, meaningful value to our clients and the communities we serve and creating a real sense of purpose for you.



To implement winning Brand & Marketing (B&M) strategies within the Consumer & High Net Worth Segment, Malawi, that capitalise on market opportunities to acquire and retain clients & enhance segments' commercial value. To develop, monitor and control consistent messaging across all media channels to build long-term brand equity, deliver on the Country strategic objectives, drive brand awareness and promote Standard Bank products and services within Malawi.

Qualifications

Qualifications

• A Degree In Business Commerce or Marketing

• Demonstrated ability to lead event management with practical experience in conferencing and event marketing management. Experience in leading all Digital Platforms, including the website, ATMs, in-branch videos and all social media platforms to ensure that customers have access to the most up to date information as it relates to products and services.
• Experience in advertising, creative briefing, campaign management, and media planning strategies and global best practice.
• The role requires an individual with a thorough understanding of effective brand management, ensuring the best public image of the organisation is seen. Understanding of the target customer markets as well as best-platform media channels and touch points. Ability to translate marketing strategies into effective single minded advertising and communication tactics.

• Articulating Information
• Checking Details
• Documenting Facts
• Establishing Rapport
• Generating Ideas
• Impressing People
• Inviting Feedback
• Managing Tasks
• Producing Output
• Providing Insights
• Team Working
• Understanding People

• Brand Management
• Brand Reputation Management
• Content Creation and Management
• Digital Content
• Project Management (Project Mgmt)
• Writing and Editing

Standard Bank