Role purpose:
The Head of Segment will play a pivotal role in understanding, targeting, and catering value propositions to varied business segments, spanning small business, large enterprise, public sector and multinational corporations. This group-level role demands not only a deep insight into these segments but also proficiency in sales and value proposition design across both small- and large-scale corporations. Collaboration with the products and partnerships teams to craft scalable and segment specific value propositions is paramount, and then interfacing tightly with the sales organisation to ensure appropriate value propositions get to market effectively. This person needs to be the custodian of the customer, showing deep levels of customer empathy to develop value propositions and journeys that customers love. This person must have a deep level of segment insight and be able to drive the disciplines necessary across the operating companies to become enterprise segment leaders. This person will be the group subject matter expert on segments and will need to interface into numerous functions to ensure that these segments are effectively catered for. Understanding the evolution from telco to techco is critical, especially as this relates to small businesses versus large businesses, and how we need to coordinate to best serve these segments profitably across our very diverse markets.
Your responsibilities will include:
Segment strategy development and enablement:
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