: Border Kei region based in Mthatha (including Engcobo, Idutywa, Elliotdale, Qumbu)
Overall Responsibility:
The Field Sales Manager (FSM) is tasked with new business in the region, as well as maintaining and growing existing relationships and accounts. Weekly Call Cycles will be established to maximize the time spent in the trade. The role focuses on the full spectrum of on-consumption, corporate retailers, franchise outlets and independent liquor chains.
Focus Area 1
Administration
Determine pre-call planning objectives
Compile daily / weekly reports
Manage sales and administration
Handle customer and consumer complaints and queries
Focus Area 2
Sales
Implement and develop promotional activity to drive consistent pull in relation to the channel management process
Influence liquor retail pricing within segments
Maintain stock levels within segments
Using Commercial conversations/arguments/calculations to convince customers
Influence the placement of our products to maintain the best cold and ambient space
Manage B.T.L placements
Focus Area 3
Outlet Service
Develop great business relationships
Maintain customer call rate and frequency
Conduct regular account reviews
Requirements of the Role:
Post Matric Qualification in Sales/Marketing
Minimum of 2 years' experience in Sales/Marketing in a FMCG environment
Valid unendorsed Code 8 driver's license
Beverage industry experience strongly preferred.
Proficient in Microsoft office
Merchandising experience strongly preferred.
Regional language competence
Preferred Skills/Competencies:
Sound interpersonal skills and the ability to build relationships.
Ability to work independently.
Time management skills
Persuasiveness and selling ability.
Strong achievement orientation
Beer knowledge and processes
Exceptional verbal ability and communication skills
Commercial Acumen
* Strong understanding of On Con Segment
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