Digital Marketing Coordinator: Health & Fitness Sector

Cape Town, Western Cape, South Africa

Job Description


Ready to flex your Marketing muscle? A leading South African fitness franchise is looking for a talented junior to mid-weight Digital Marketing Coordinator to join their team in Cape Townxe2x80x99s city centre.
This exciting role calls for a smart, creative, and hard-working Digital Marketer with a keen interest in the health and fitness sector. The successful candidate will thrive if they are a contributing, team-playing self-starter prepared for a challenge. Is it you? Apply today.

Responsibilities

Communication & Advertising
  • Management and execution of the day-to-day Marketing / advertisement activities
  • Effective communication and briefs with content manager, freelancers, and agencies
  • Alignment of brandxe2x80x99s communication and advertising channels
  • Performance optimisation of website based on analytics/SEO reports.
Campaign Management
  • Management & Execution of Marketing campaigns incl. organising photo/video shoots & Marketing events
  • Management & Execution of PR campaign incl. national influencer campaigns
  • Analysing conversion statistics & making recommendations.
Marketing Support
  • Management of local Marketing initiatives of studios incl. local influencer
  • Management of in-studio Marketing materials & merchandise (incl. printing/distribution) Preparing & hosting Marketing workshops and presentations
  • Execution of member retention strategy.

Requirements

The successful candidate must have/be:
  • Bachelorxe2x80x99s Degree or equivalent qualification in Business, Marketing or Communication
  • A minimum of 3-5 years Marketing management experience
  • Experience working across Marketing channels xe2x80x93 Commercial, Partnerships, Digital xe2x80x93 with demonstrable results
  • Proficiency in Marketing software and tools, including analytics platforms and email Marketing platforms
  • Strong knowledge of Marketing principles, techniques, and best practices, with a demonstrated track record of executing successful Marketing campaigns and initiatives
  • Excellent analytical skills and ability to translate data into actionable insights
  • Strong project management skills, with the ability to effectively prioritise and manage multiple projects in a fast-paced environment
  • Exceptional communication and interpersonal skills, with the ability to collaborate effectively and build relationships with internal and external stakeholders
  • Creative thinking and problem-solving abilities, with a keen eye for detail and a strong sense of aesthetics
  • Interested in health & fitness
  • Team player including the ability to provide guidance, feedback, and support to Marketing and non-Marketing team members
  • Passionate delivering a world-class customer experience
  • Innovative, curious and collaborative
  • Must reside in Cape Town.
Should you not receive a response within 10 days, please consider your application unsuccessful.

City: Cape Town
Country: South Africa
Level of Expertise: Junior-Mid
Remuneration: Negotiable
Reference Number: #Mich1604

Michelle Snitcher


Consultant
michelle@vgp.co.za

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Job Detail

  • Job Id
    JD1270961
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Cape Town, Western Cape, South Africa
  • Education
    Not mentioned