Job Description

Location:

Cape Town (Fully On-Site)

Employment Type:

Full-Time, Monday to Friday

Salary:

R12,500 - R18,000 per month

Role Overview

A well-known Cape Town restaurant is seeking a hands-on

Digital Marketing Specialist

to support and execute its day-to-day digital marketing activities.

This role is ideal for someone early in their marketing career who is highly organised, creative, and eager to gain experience in a fast-paced hospitality environment. The position is practical and execution-focused, with a strong emphasis on social media, content creation, customer engagement, and digital communications.

Working Hours & Flexibility

Full-time, Monday to Friday Fully on-site role Flexibility required for evenings and weekends when events, promotions, or operational needs require

Non-Negotiable Requirements

Must be based in Cape Town Must have own reliable vehicle Must hold a valid, clean driver's licence Must be flexible with working hours when required Must be able to work fully on-site

Key ResponsibilitiesSocial Media & Content Creation

Assist with managing the restaurant's social media platforms, primarily Instagram Create and post engaging content including stories, posts, and short-form video Be present on-site to capture content during service, events, and activations Engage with followers by responding to comments and direct messages Support day-to-day social media scheduling and posting

Influencer Support & Engagement

Assist with organising and coordinating influencer visits Support influencer communications and scheduling Help manage influencer expectations and content outcomes Track influencer activity and engagement

Digital Presence & Reviews

Respond to Google reviews in a professional and brand-aligned manner Assist in maintaining accurate and up-to-date Google My Business information

Email Marketing

Support the planning and execution of email marketing campaigns Assist with monthly newsletters and targeted campaigns for promotions, events, and seasonal offerings Help manage different customer communication streams (e.g. events, loyalty, special occasions)

Design & Marketing Support

Create basic marketing assets using Canva Assist with quick-turnaround designs for social media, email, and promotions Ensure brand consistency across digital communications

Skills & Experience

Required:

1-3 years' experience in digital marketing or social media Strong interest in marketing, content creation, and hospitality Good communication skills and strong written English Comfortable using Instagram and other social platforms Basic design skills using Canva (or similar tools)

Desirable:

Experience in hospitality or lifestyle brands Familiarity with email marketing platforms Interest in food, beverage, and restaurant culture

Personal Attributes

Hands-on and reliable Creative and detail-oriented Comfortable working in a busy, on-site environment Flexible and adaptable Eager to learn and develop within a marketing role
Please email full updated CV, recent photograph, salary expectation, and area residing in Cape Town to cv@theremoteunicorn.com

Job Type: Full-time

Pay: R12500,00 - R18000,00 per month

Application Question(s):

Do you have your own reliable transport ie. car?
Experience:

Social Media: 2 years (Preferred) Email Marketing: 1 year (Preferred) Hospitality: 1 year (Preferred)
Location:

Cape Town, Western Cape (Required)
Work Location: In person