Job Description

Role Purpose The Content Creator is responsible for developing engaging, high-quality digital and written content that enhances Gijimas internal and external brand presence. This role drives employee engagement, showcases Gijimas platform transformation journey, and aligns all visual and messaging outputs with the companys strategic goals. The role is essential in maintaining a consistent brand voice across various channels, including intranet, social media, newsletters, and internal campaigns.
Key Responsibilities

• Develop and execute content plans aligned with internal marketing campaigns and business initiatives.
• Create, edit, and publish engaging written, visual, and video content for multiple platforms (e.g., intranet, email, social media, presentations).
• Ensure all content adheres to Gijimas brand guidelines and tone of voice.
• Collaborate with internal stakeholders to gather stories, news, and updates to amplify internally and externally.
• Manage content calendars to ensure timely delivery of campaigns.
• Monitor content performance analytics and provide recommendations for improvement.
• Support event coverage, photography, and videography for internal and external communication needs.
• Stay updated with content creation trends, tools, and best practices to ensure innovative storytelling.
• Assist with design and formatting of internal newsletters, reports, and presentations.
• Maintain and organize the digital asset library for easy retrieval and reuse.

Key Deliverables

• Monthly internal communication newsletters and campaign material
• Video highlights and social media-ready content
• Updated and curated content calendars
• Analytics reports on engagement and content performance
• Visual collateral for internal events and campaigns
• A consistent digital brand presence aligned with Gijimas transformation messaging

Core Competencies
Technical / Functional Competencies:

• Strong copywriting, editing, and proofreading skills
• Graphic design and multimedia editing (Canva, Adobe Suite, or similar)
• Basic video editing and motion graphics
• Knowledge of internal communication platforms and social media tools
• Ability to translate technical concepts into engaging content

Behavioural Competencies:

• Creative storytelling with a keen eye for detail
• Strong collaboration and stakeholder management skills
• Ability to work under pressure and meet deadlines
• Proactive and self-motivated with excellent time management
• Adaptability to changing priorities

Digital & Platform Competencies:

• Proficiency in Microsoft 365 (SharePoint, Teams)
• Familiarity with content management systems (CMS)
• Understanding of social media analytics and engagement tools
• Basic SEO and digital content optimization

Qualifications & Experience

• Minimum Qualifications: Diploma in Marketing, Communications, Journalism, or Multimedia Design
• Preferred Qualifications: Bachelors degree in Marketing, Digital Media, or related field
• Years of Experience: 24 years in content creation, digital marketing, or internal communications
• Certifications: Advantageous to have certifications in digital marketing, Adobe Creative Cloud, or social media strategy.