Campaign Specialist

Johannesburg, GP, ZA, South Africa

Job Description

Job Classification


Job Requisition: 143325

TA Specialist: Refilwe Falatsi

Closing Date: 10 December 2025

Location: 135 Rivonia Campus, Sandton

Cluster: Personal and Private Banking | Private and Wealth | Segment Strategy and Analytics

Please Note: Preference will be given to applicants from Underrepresented Groups

Job Purpose



Are you passionate about driving impactful marketing campaigns and shaping compelling narratives? This role sits at the intersection of campaign execution and marketing communications, requiring hands-on experience in full-funnel campaign strategy. You will help craft messaging frameworks and articulate value propositions, ensuring seamless alignment between campaign planning and strategic intent.

Job Responsibilities


Coordinate campaign deliverables with CVP specialists, Marketing, Distribution, business owners, and the data team. Plan, implement, and report on all campaign activities. Brief marketing on all campaign collateral and client engagement activities (mailers, SMS, web pages, In-App messages). Gather and analyze data for campaign execution. Review end-to-end fulfilment processes for efficiency and effectiveness. Define objectives and success measures for campaigns with business owners. Manage communication across multiple channels and platforms. Compile comprehensive reports during and post-campaign. Stay informed on marketing strategies and performance metrics. Provide input for direct marketing strategies and tactics. Develop campaign support tools for frontline teams (scripts, dashboards, calculators). Analyze campaign results and recommend improvements. Prepare copy for marketing materials (brochures, flyers, posters, video scripts). Research target audiences and identify appropriate media channels. Manage campaigns from conception to completion, including budget oversight. Contribute to a culture of transformation and continuous improvement.

People Specification


Dynamic, with excellent interpersonal and communication skills. Strong problem-solving and solution-oriented mindset. Skilled in copywriting (short and long form) and adapting tone of voice. Analytical with ability to interpret web analytics and sales data. Exceptional attention to detail and proofreading skills. Effective time management and stakeholder engagement. Highly organized with strong planning skills and ability to self-manage projects. Essential Qualifications - NQF Level
Advanced Diplomas/National 1st Degrees Matric / Grade 12 / National Senior Certificate Preferred Qualification

Degree in Marketing or Project Managemenr
Minimum Experience Level

Minimum: 3-5 years of copywriting, marketing communications experience with proven campaign management expertise within financial services

Technical / Professional Knowledge


Digital marketing channels (web, social, mobile, media, etc.) and digital content Written and verbal communication skills Agile Way of Working Project Management Analytical Thinking Leadership and Management Skills Attention to detail Problem solving skills Multitasking Digital Asset Management Systems and Repositories Behavioural Competencies
Aligning Performance for Success Building Partnerships Customer Focus Influencing Continuous Improvement Planning and Organizing
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Please contact the Nedbank Recruiting Team at +27 860 555 566

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Job Detail

  • Job Id
    JD1607280
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Johannesburg, GP, ZA, South Africa
  • Education
    Not mentioned