Duties include Market Research & Competitor Insights
Track and analyse market and competitor trends, delivering regular insights to management.
Identify new opportunities and recommend actionable strategies.
Service Product Planning
Research and support the implementation of service products tailored to customer needs.
Collaborate with external vendors to refine product offerings that drive workshop visits.
Customer Retention & Data Management
Establish reliable data collection methods for retention tracking.
Analyse customer trends and support the development of loyalty-building initiatives.
Aftersales Marketing & Promotions
Work with the marketing department to design and execute impactful aftersales campaigns.
Support seasonal promotions aimed at boosting workshop activity.
System & KPI Management
Monitor system usage to ensure efficiency and liaise with suppliers for improvements.
Evaluate KPI results and develop plans to enhance performance across aftersales activities.
Requirements:
Reporting to the Head of Warranty
Relevant Marketing or equivalent Tertiary Qualification
24 years experience in marketing, preferably within the automotive or service sector
Advanced Excel and data analysis skills
Excellent communication and presentation abilities
Strong organisational, analytical, and problem-solving skills
Self-starter with the ability to work independently and meet deadlines
Willingness to travel locally (35 nights per month away)
Flexibility to work outside of standard office hours when required
Business-savvy with a passion for customer excellence
Assertive, results-driven, and detail-oriented
Confident communicator and effective team collaborator
Energetic, flexible, and emotionally intelligent
Integrity, initiative, and a proactive approach
This role demands strong resilience, the ability to thrive under pressure, and effective self-management in daily challenges while consistently demonstrating commitment, energy, and motivation
If your current experience and skillsets tick majority of the job specification boxes, then: Apply directly now Send your CV to