The Art Director is responsible for conceptualising, designing, and directing the creative execution of digital marketing campaigns across all digital platforms and in-store environments. The role includes art direction for photo and video shoots, the design of social media content, newsletters, and in-store collateral, while ensuring brand consistency across all creative output.
Key Requirements
Tertiary qualification in Graphic Design, Visual Communication, or related field.
Minimum 5+ years of graphic design experience, including art direction responsibilities.
Advanced proficiency in Adobe InDesign and Photoshop, with working knowledge of Canva for rapid content creation.
Proven portfolio of fashion/retail campaigns demonstrating both design and art direction.
Strong background in creating digital content and social media campaigns in the fashion/retail space.
Confident in directing stills, video, and content creators on set.
Certification in recognised design software.
Passion for fashion and creative arts
Key Responsibilities
Concept Development and Art Direction.
Conceptualise seasonal advertising campaigns in line with brand requirements and briefs.
Oversee creative execution from brief through to final design, including finished artwork.
Provide clear art direction for photography and video campaigns.
Collaborate with stylists, photographers, videographers, and retouches' to ensure high-quality outputs.
Collaborate with Buying, E-Commerce, and Visual Merchandising teams to deliver on campaign objectives.
Contribute to cross-functional discussions with professionalism and integrity.
Act as custodian of Queenspark's brand and visual identity.
Brief manager, and liaise with stylists, photographers, videographers, editors, digital agencies, retouching specialists, and content creators.
Design artwork for social media platforms, newsletters, in-store collateral, window displays, and paid digital campaigns.
Prepare final artwork, ensuring accuracy of formats, sizes, and colours.
Create designs in Adobe InDesign, Photoshop, Canva, and relevant platforms.
Ensure consistent application of brand guidelines across all outputs.
Skills & Behavioural Competencies
Strong conceptual and graphic design skills.
Excellent communication and collaboration skills.
Detail-oriented, quality-driven, and deadline-focused.
Promote collaboration, innovation, and knowledge-sharing across departments.
Actively embody the company values of Passion, Professionalism, Integrity, and Customer Focus.
Job Types: Full-time, Permanent
Work Location: In person
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