Job Description

The Agent Relationship Manager - Southern Africa is responsible for expanding the client's market presence by acquiring new trade partners, reactivating dormant accounts, and maximising revenue from existing partners. Reporting to the Head of Agent Relationships, you will act as the primary point of contact for agents, delivering compelling sales presentations, tailored solutions, and training that positions the client as the leading choice for luxury safari experiences.



Key Responsibilities



New Business Development & Expansion



Identify, qualify, and engage high-potential new trade partners across Southern Africa



Lead outreach campaigns and relationship-building activities to secure new partnerships



Craft persuasive pitches emphasizing the client's full-service safari and DMC capabilities



Reactivate dormant accounts through customised engagement strategies



Represent the client at trade shows, roadshows, and industry events



Account Growth & Relationship Management



Maintain and grow existing agent relationships, ensuring consistent utilisation of the client's full-service offerings



Deliver training, account reviews, and marketing collaborations to deepen agent engagement



Co-develop sales enablement tools and digital assets to support agents in selling the client's services



Strategic Planning & Market Intelligence



Monitor market trends, competitor activity, and buyer expectations within the Southern African safari market



Provide insights to inform strategy, product positioning, and sales initiatives



Prepare performance reports, track KPIs, and evaluate the effectiveness of sales and reactivation efforts



Additional Responsibilities



Contribute to product innovation, system development, and process improvements



Manage individual travel and sales budgets in line with commercial targets



Collaborate with cross-functional teams to enhance the client's agent-facing initiatives



Working Hours & Conditions



Standard 9-hour working day including lunch; flexible as required by team needs



Overtime compensated with time off in lieu



Travel may range from short local trips to multi-week international assignments



Compulsory attendance at staff events and training programs during working hours



Minimum 5 years' experience in African travel, luxury safari, or destination management sectors



Proven ability to sell complex services and develop B2B relationships focused on long-term partnerships



Deep knowledge of the Southern African travel trade landscape; existing networks are highly advantageous



Track record of acquiring new accounts and reactivating dormant relationships with measurable commercial outcomes



Strong communication, presentation, and storytelling skills



Proficiency in Microsoft Office (Excel, PowerPoint) and CRM platforms



Familiarity with BI tools (Power BI or similar) for reporting and insights



Digitally confident, professional, and able to manage international correspondence



High integrity, self-starter mentality, and passion for conservation-driven travel



Valid driver's license and reliable personal transport



Willingness to travel locally and internationally as required for fam trips, trade shows, and business meetings



Between 5 - 7 Years