Trade Marketing Graduate Trainee

Cape Town, Western Cape, South Africa

Job Description

Gain in depth sales experience in the Off-Premise universe with a focus on Trade Marketing, Category Management & Business Insights. The Graduate will be based in the Off Premise sales team and will conduct
his/her rotations in Trade Marketing. This will be a formative role whereby the individual will be coached
on trade & sales aspects. The individual will be exposed to various sources of data, brand & trade marketing, category management and customer facing engagements. RESPONSIBILITIES
Areas that play to your strengths
All the responsibilities we'll trust you with: Expand all
Rotation 1 - Trade Marketing Specialist

  • PRIMARY PURPOSE - Help support and deliver Off Premise projects across the channels, with focus on Trade & Customer marketing.
  • Collect and consolidate consumer, customer and competitor insights / internally and externally.
  • Conduct ideation sessions with the aim to drive innovation and differentiation within trade marketing initiatives and activities. Development of new innovative and impactful point of sale tools materials. Support of campaign briefs.
Rotation 2 - Category Specialist
  • PRIMARY PURPOSE - Develop an unassailable level of energy category & shopper insight through analysis of multiple data sources (sales data, shopper data, market demographics, local & global shopper insights, internal cooler data)
  • Use this data to support the National Key Accounts Teams to accelerate the growth of Energy drinks & Red Bull in the form of insights one-pagers that help sell in shelf space allocation, new item listings, disruptive display placements, additional cooler placements and other identified category opportunities.
Rotation 3- Insights Specialist
  • PRIMARY PURPOSE - Business Insights & Data management
  • Support the off premise team with master data management, data quality and data integration across various data platforms. Use the data to create & refresh internal dashboards.
EXPERIENCE
Your areas of knowledge and expertise
that matter most for this role:
  • Tertiary Qualification
  • Working on own initiative, "hands on" mentality
  • Any entrepreneurial experience
  • Retailer/sales experience desirable (but not a must)
  • Computer Skills: Excel/PPT literate
  • Communications and listening ability/interpersonal skills (direct customer contact)
  • Strong analytical ability and commercial acumen to understand financial statements and market trends
  • Management reporting and budget control
  • Strong presentation skills supported by concept sell techniques
  • Able to work independently at times with responsibility, being organized, result driven and solution orientated
  • and able to take instruction (Open to coaching)
  • Commercial awareness desirable
  • Will-to Win, Credible, Analytical, Resilient, Enthusiastic, Respectful, Energetic, Resourceful, Confident, Team
  • Player, problem solver, Innovative, Self-motivated
  • Travel 0-10%
WHERE YOU'LL BE BASED
Cape TownWestern Cape, South Africa
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Got what it takes?
In your application we want to see your personal style - what makes you tick and why you think your next opportunity is here with us.
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This job description is not exhaustive of the potential duties that the successful applicant will be required to perform, and is provided solely to assist potential job applicants in determining their suitability for the role and to apply for the job. It is not an offer of employment and Red Bull is under no obligation to hire an applicant who submits an application.
Trade Marketing Graduate Trainee
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Red Bull
Giving wiiings to people and ideas since 1987
In the 1980s Dietrich Mateschitz developed a formula known as the Red Bull Energy Drink. This was not only the launch of a completely new product, in fact it was the birth of a totally new product category.
What drives usChasing our potential
Since the early days of Red Bull, an entrepreneurial mindset has always guided our approach to work and the environment we create:

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Job Detail

  • Job Id
    JD1586414
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Cape Town, Western Cape, South Africa
  • Education
    Not mentioned