Social Media & Online Reputation Management Specialist

Gauteng, South Africa

Job Description

This role is pivotal in maintaining a strong and positive brand presence across all digital platforms, managing online reputation, and ensuring consistent engagement and communication with target audiences.
Non-Negotiable Requirements:

  • Bachelor's Degree or National Diploma in Digital Marketing, Business Management, Communication, or a related field
  • Matric Certificate
  • Minimum 5 years' proven experience in Social-Media and/or Digital Marketing Management within a fast-paced environment
  • Demonstrated experience managing paid media campaigns across Facebook, LinkedIn, and YouTube
  • Strong understanding of Online Reputation Management (ORM) tools, analytics, and reporting
  • Proficiency in social media listening and insights tools
  • Hands-on experience in:
  • Facebook Business/Ads Manager
  • LinkedIn Campaign Manager
  • YouTube Studio
  • South African Citizen
Key Responsibilities:
  • Manage and maintain all corporate social media channels, including Facebook, Instagram, LinkedIn, Twitter, and YouTube
  • Create, implement, and monitor content calendars aligned with brand and campaign objectives
  • Set up, manage, and optimise paid media campaigns to drive measurable engagement and conversions
  • Oversee creative content, copywriting, and asset development for social channels
  • Monitor and respond to customer queries, compliments, and complaints on social media and review platforms (Facebook, Google, HelloPeter, etc.)
  • Conduct social listening and sentiment analysis to proactively manage brand perception
  • Identify online threats or crises and apply effective conflict resolution techniques
  • Generate and analyse reports on campaign performance, engagement metrics, and ROI
  • Collaborate closely with the Digital Marketing Manager, Sales, and Customer Service teams to align strategies and messaging
  • Ensure compliance with company brand standards and uphold professional online communication
Skills & Competencies
  • In-depth understanding of social media trends and digital marketing analytics
  • Excellent written and verbal communication skills
  • Advanced computer literacy (MS Office Suite, Google Analytics, Google Data Studio)
  • Strong organisational and multitasking abilities
  • Proactive problem solver with exceptional analytical skills
  • Ability to manage online communities with professionalism and empathy
  • Creative, innovative, and strategic thinker with strong attention to detail
Key Performance Indicators (KPIs)
  • Positive social sentiment and brand reputation metrics
  • Increased engagement and follower growth across all platforms
  • Timely and professional response rate to customer interactions
  • Achievement of paid campaign performance and ROI targets
  • Accurate and insight-driven monthly reporting
To Apply:
Only candidates who meet all non-negotiable requirements will be considered.
Send your CV, supporting documents/qualifications, and a recent head & shoulders photo.
If you do not receive feedback within two weeks, please consider your application unsuccessful.

Skills Required

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Job Detail

  • Job Id
    JD1562904
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Gauteng, South Africa
  • Education
    Not mentioned