Job Description

Introduction

Momentum Group Limited (Momentum Group) is a significant player in South Africa's life insurance and integrated financial services sectors. We are a proud Level 1 B-BBEE South African-based group dedicated to building and protecting our clients' financial dreams. Our client-facing retail and specialist brands, including renowned names such as Momentum, Metropolitan, Guardrisk, and Eris Properties, play a pivotal role in fulfilling this purpose.

Our federated model emphasises empowerment, accountability, and continuous engagement with all our stakeholders. Designed in close consultation with leaders across the group, this operating model aims to unleash each business unit's inherent energy and commercial drive through our collaborative federated approach. Visit us at www.momentumgroupltd.co.za.

Disclaimer

As an applicant, please verify the legitimacy of this job advert on our company career page.

Role Purpose

This role is responsible for leading the creation, planning, and execution of social media content that elevates brand presence, engages communities, and builds storytelling across platforms. The ideal candidate is a digital native who actively seeks out relevant content opportunities and directs compelling social-first campaigns aligned to marketing goals.

Requirements

Bachelor's degree in Communication, Marketing, Journalism or related qualification - Essential
3- 5 years Social Media management experience including developing, planning and managing content in a corporate, or agency setting - Essential
Experience of using various social analytical software
Experience doing audience research and competitor analysis.
Experience reporting on social performance against KPI's

Duties & Responsibilities

Internal Processes

Keep abreast of trends, legislation and best practices within the public relations field as it relates to social media.
Contribute to the development of social media strategy and polices aligned to the business and marketing strategies.
Define, track and analyse social media Key Performance Indicator and Return on Investment.
Measure the success of social media campaigns based on defined metrics.
Stay up to date with the latest social media best practices and technologies.
Effectively use social media marketing tools as part of campaigns and initiatives.
Communicate with industry professionals and influencers via social media to create and strengthen a network.
Develop, implement and manage our social media strategy after conducting competitive research, platform determination, messaging and audience identification.
Plan, create, publish and share new content (including original text, images, video and code) daily that builds meaningful customer connections, increases brand awareness and encourages community members to engage with the brand
Collaborate with sales and marketing teams to develop social media campaigns
Stay up to date with the latest social media best practices and technologies
Set up and optimise company pages within each platform to increase the visibility of company's social content
Monitor Search Engine Optimisatin and customer engagement and suggest content optimisation
Moderate user-generated content in line with the moderation policy
Collaborate with sales, web design, web development, digital marketing, customer relations and product development teams
Capture and analyse the appropriate social data/metrics, insights and social media best practices to measure the success of every social media campaign, then use that information to refine future campaigns
Work with copywriters and designers to ensure content is informative and appealing


Client



Provide expert recommendations and guidance on social content strategy to internal stakeholders.
Build and maintain relationships with clients and internal and external stakeholders
Deliver on service level agreements made with internal and external stakeholders and clients
Make recommendations to improve client service within area of responsibility
Participate and contribute to a culture which builds rewarding relationships, facilitates feedback and provides exceptional client service
Surface insights and content opportunities from social engagement to inform broader business strategies.


People



Develop and maintain productive and collaborative working relationships with peers and stakeholders
Positively influence and participate in change initiatives
Continuously develop own expertise in terms of professional, industry and legislation knowledge
Contribute to continuous innovation through the development, sharing and implementation of new ideas
Take ownership for driving career development

Competencies

Interpersonal skills
Problem solving
Language and writing skills
Editing skills
Communication skills
Planning and organising
Stakeholder management
Networking and relationship building

Behavioural competencies:

Providing Insights
Developing Strategies
Managing Tasks
Generating Ideas
Embracing Change
Producing Output
Exploring Possibilities
Inviting Feedback

Knowledge:

Knowledge of social media management and strategy
Excellent knowledge of social media platforms
Knowledge of social media best practices
* Knowledge of various analytical software