Seo Specialist

Cape Town, Western Cape, South Africa

Job Description

About EyeCarePro
EyeCarePro is the growth engine behind North America's leading optometric practices. We deliver full-funnel digital marketing and innovative SaaS tools that help eye care businesses attract more patients, improve efficiency, and grow sustainably in a competitive healthcare landscape.
With five consecutive EyeVote Awards for excellence in Online and Social Media Marketing, we are recognized not just for our results but for how we achieve them. Our team operates with the structure of a product company and the agility of a marketing agency, backed by a fully remote global workforce.
Our culture is grounded in collaboration, empathy, and a data-driven mindset. We thrive on curiosity, proactive problem-solving, and a strong desire to learn, improve, and stay ahead in a fast-evolving digital environment.
About the Role
We are hiring a highly skilled and strategic SEO Specialist with deep technical knowledge and a strong understanding of full-scale SEO implementation. This role will focus on designing and executing complex SEO strategies, managing high-value client accounts, and mentoring junior team members.
This role is ideal for someone with a passion for technical SEO, data interpretation, and digital innovation.
Key Responsibilities
SEO Strategy and Execution
Develop and manage advanced SEO strategies across multiple client websites
Conduct technical audits and implement fixes (Core Web Vitals, structured data, JavaScript SEO, crawl optimization, mobile-first indexing)
Collaborate with developers, designers, and marketing teams to implement SEO best practices
Stay updated on algorithm changes and emerging SEO trends, including AI-driven optimization and voice/visual search
Client and Stakeholder Engagement
Act as the lead SEO strategist for high-value clients
Present strategies, recommendations, and performance reports clearly and confidently
Report on SEO performance, KPIs, and ROI to both internal and external stakeholders
Team Collaboration and Leadership
Mentor junior SEO team members
Share knowledge and best practices across the marketing team
Manage multiple SEO projects, ensuring quality and timely delivery
What We Are Looking For
Technical Expertise
Strong technical SEO skills including site architecture, Core Web Vitals, structured data, hreflang, and crawl efficiency
Proficiency in SEO tools such as Google Search Console, Google Analytics, SEMrush, Ahrefs, Screaming Frog, and others
Experience with large-scale site migrations and enterprise-level SEO implementations
Understanding of on-page and off-page SEO, AI-powered SEO, and entity-based optimization
Analytical Thinking
Strong skills in keyword research, SEO forecasting, and competitive analysis
Ability to draw insights from data to refine SEO strategy
Communication and Collaboration
Ability to explain technical SEO concepts to non-technical stakeholders
Detail-oriented, highly organized, and comfortable working across multiple teams
Able to manage priorities in a fast-paced, fully remote environment
Required Experience
7 to 10+ years of SEO experience, ideally in an agency or enterprise environment
Proven success leading SEO strategies for large brands or complex portfolios
Experience mentoring team members and working with cross-functional teams
Work Requirements
100% remote, work-from-home
Schedule: Monday to Friday, 8:00 AM to 4:00 PM Eastern Time
Must have:
Personal computer and dual monitors (recommended)
Reliable high-speed internet
Quiet, professional workspace
Backup power supply if applicable
Our Core Values
Great Collaborator: You are helpful, fun to work with, and always looking to add value
Always Learning: You are curious, proactive, and focused on self-improvement
Driven to Improve: You view every challenge as an opportunity to test, learn, and grow
Client Focused: You prioritize delivering measurable value to our clients
What We Value
We value clear communication, independent execution, and sound judgment. You will be trusted to manage your projects without micromanagement. We expect team members to ask good questions, own their work, and bring thoughtful energy to everything they do.
How to Apply
If you thrive in a collaborative, fast-paced environment and want to make a measurable impact in the eye care space, wed love to hear from you.
Note: If you do not hear from us within two weeks of submitting your application, please consider your application unsuccessful at this time. We appreciate your interest in EyeCarePro.

Skills Required

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Job Detail

  • Job Id
    JD1505702
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Cape Town, Western Cape, South Africa
  • Education
    Not mentioned