Seo Specialist

Cape Town, Western Cape, South Africa

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Job Summary
Technical SEO and Optimisation Directors

Analyse and review websites for search engine optimisation.
Develop content incorporating keywords and phrases to increase traffic.
Conduct testing on design, layout, and advertising techniques.
Possess in-depth knowledge of keyword research, SEO copywriting, and search engine behaviours.
Modify server-side code (HTML, Java, and other as required).
Offer advisory to the development department on technical rollout and strategy.
Attend relevant onsite client training events and meetings.

Client Relations and Reporting

Prepare and deliver effective client presentations to stakeholders at all levels.
Deliver weekly, monthly, and quarterly status and results presentations.
Evaluate content quality and manage external content resources.
Identify new opportunities within existing accounts.
Work closely with clients to identify needs and consult on best practices.

Strategic Planning and Analysis

Develop content to increase website traffic.
Conduct testing to optimise website performance.
Possess in-depth knowledge of keyword research, SEO copywriting, and search engine behaviours.
Identify new opportunities within existing accounts.
Offer advisory to the development department on technical rollout and strategy.

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