Translate clients marketing objectives into clear, compelling, brand-appropriate ideas.
Produce creativexc3xa2xc2x80xc2xafconceptsxc3xa2xc2x80xc2xafwith a clear rationale to accompany the work.
Demonstrate great layout principles and an eye for good aesthetic design and visual communication.
Act as axc3xa2xc2x80xc2xafbrandxc3xa2xc2x80xc2xafguardian forxc3xa2xc2x80xc2xafthe clientxc3xa2xc2x80xc2xaffollowing guidelines and tone of voice documents.
Understand what makes GREAT creative ideas and execute accordingly.
Participate in the development of creative materials, from concept to execution.
Translate clients marketing objectives into clear, compelling, brand-appropriate ideas.
Ensure that all work meets or exceeds the quality standards of the agency.
Undertake internal work for the business as and when its required.
Mentoring of junior creatives.
REQUIREMENTS:
Work closely with the wider client team and subject experts, to ensure consistency and accuracy across all messaging.
Make proactive recommendations for the direction of client projects.
Undertake research and develop an understanding of the client's target audience and competitor products.
Have an appreciation for metrics and can make recommendations on how to measure the success of campaigns.
Form close relationships with the team to source product information and product selling points.
Create original ideas across a variety of channels to a high standard, meeting tight deadlines.
Be able to work independently but also as a team with the other art directors.
EXPERIENCE AND SKILLS:
Creating original, impactful and engaging work across categories that stands out from the crowd.
The ability to conceptualise and execute concepts that motivates and sells.
The ability to plan and work out strategies for high-profile projects.
An excellent team player: collaborative and adept at building relationships with stakeholders at all levels.
Must work well under pressure and manage workloads and multiple projects effectively.
Be self-motivated, proactive and collaborative, with a can-do attitude.
Great layout principles and an eye for good aesthetic design and visual communication.
Attention to detail.
All-round organisational skills.
Competent Mac user with relevant tech skills to be able to produce work electronically, and present online.
10+ YEARS OF RELEVANT EXPERIENCE:
Conceptual through the line campaigns.
Strong experience working with and presenting to clients.
Expert understanding of Photoshop, InDesign, Illustrator
Client sensitivity: understanding problems from a client perspective.
Time management: planning and executing work in a timely and efficient manner.
Communication skills: ability to communicate verbally as well as in writing.
Team and leadership skills: ability to work collaboratively and lead in presentations.
Able to think strategically and ideate from a strategic brief.
Multimedia skills will be a huge bonus.
Illustration skills are always a bonus (but not mandatory).
PACKAGE & REMUNERATION:
Will be agreed based on qualifications, applicable experience, and previous earnings.
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