Job Description

RESPONSIBILITIES

• Achieve set sales targets.
• Trading Term Negotiation.
• Operate as the lead point of contact between customers and the company.
• Identify, develop and accomplish new in-store activities to increase sales.
• Introduce new products
• Successful new product listings.
• Presentation of bundle deals as an added value line applicable to retail store/theme to achieve growth.
• Set overall targets for each retailer, with specific targets for individual products.
• Conduct training with retail staff on listed lines as well as any new products.
• Investigate and obtain new business with independent retailers.
• Act as primary contact to address customer concerns and issues.
• Fully understand the logistics of each customer
• Manage and implement new lines on dealer website

• Ensure stock levels are correct and stock is merchandised accordingly
• Actively communicating with customers
• New market penetration and development
• Resolving customer queries
• Conducting needs analysis
• Managing an effective call cycle

IN-STORE ACTIVITIES

• Take full advantage of any in-store branding, activities, promos to ensure maximum brand exposure and sales on lines.
• Ensure that aged stock is merchandised correctly to increase sales to avoid returns
• Encourage retailers to participate in promotions by implementing staff incentives as directed by management.
• Successful roll out of regional part of national promos
• Ensure stock levels are correct and stock is merchandised accordingly
• Create promotion schedule in store
• Analyse and provide feedback on promo results highlighting areas of success with continued approach
• Areas that are unsuccessful provide potential solutions
• Full function to manage merchandising requirements and sell through to achieve optimal display of products either by 3rd party merchandisers, in house customer merchandiser and in house merchandisers
• Analyse of sales per product per store to determine best practice
• Improvement of forward share of the company
• Identify, present and implement effective merchandising point of sale aids
• Be continually aware of competitive activities marketing / products / pricing etc. provide potential solutions kickbacks and present to management

Staff

• Ensure all retail staff are trained on listed lines
• Provided sales support and guidance to retail sales staff
• Take full advantage of the customer in-house external sales force for joint sales calls to end users

In-store Marketing and brand awareness

• Responsible for building the company brand in store
• Ensure stock is positioned correctly based on local demographic
• Identify opportunities for in store branding
• Implementation and management of trade shows and customer days to achieve optimally from time allocated

Min Requirements:

• Matric
• Certificate / Diploma in Sales / Marketing
• Drivers, Own vehicle
• 2 - 5 years experience as an External Sales / Key Account Manager

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