Job Description

Sales Development Representative (SDR)
Join a fast-growing SaaS company driving digital transformation in UK healthcare
Cape Town (Gardens) | 9am - 5pm UK Hours | R20,000 - R23,000 per month
About Our Client
Our client is an independent RPA SaaS business transforming NHS and primary care operations through intelligent automation. Their flagship suite streamlines critical admin tasks such as pathology filing, Docman management, and repeat prescription processing allowing healthcare professionals to focus more on patients. Recognised for innovation, the company is part of the NHS & UK Government-funded HIN Launchpad programme.
The Role: Sales Development Representative (SDR)
As an SDR, you will be the first point of contact for potential clients, GP practices, Primary Care Networks (PCNs), and Federations. Your goal is to generate qualified leads, nurture relationships, and set up discovery calls for Account Executives. This is an excellent opportunity for a proactive, tech-savvy individual eager to make an impact in the healthcare technology space.
Key Responsibilities
Identify and research potential clients within the NHS and primary care sector using tools like LinkedIn and CRM systems
Engage prospects through cold calls, personalised emails, and social media to introduce automation solutions
Qualify leads based on practice size, needs, and readiness for automation
Schedule meetings for Sales Executives with qualified leads
Maintain accurate and up-to-date CRM records, ensuring timely follow-ups
Stay informed on NHS trends, policies, and competitor offerings
Collaborate with sales and marketing teams to align outreach strategies and improve lead quality
About You
1-2 years of experience in sales, lead generation, or customer-facing roles (healthcare or tech industry preferred)
Strong verbal and written communication skills with the ability to engage healthcare professionals
Proficient with CRM systems (e.g., Salesforce, HubSpot) and Microsoft Office Suite
Highly adaptable, organised, and motivated to work in a fast-paced environment
Resilient, results-driven, and eager to grow within a mission-led organisation

Skills Required