Manage the full product life cycle of Trauma products, from launch through to discontinuation. Track performance metrics, analyze market trends, and make data-driven recommendations for product positioning, enhancements, or phase-outs.
Demand Planning:
Work closely with the sales and operations teams to provide input and recommendations on demand planning to the inventory and purchasing departments, ensuring alignment with market needs and promotional activities.
Tender Submissions:
Manage and coordinate tender submissions for Trauma products, ensuring accuracy, compliance, and timely delivery of all required documentation to maximize contract opportunities.
Maintenance of Price File:
Maintain and update the pricing file for Orthopaedic products, ensuring all information is accurate and current to support pricing strategy and market competitiveness.
Serve as the main point of contact for hospital groups and buying groups on pricing-related queries, providing timely and accurate information to support customer needs and business objectives.
Instrument Set Purchase, Placement, and Maintenance:
Oversee the ordering, placement, and maintenance of instrument sets required for Trauma procedures. Ensure availability, manage logistics, and coordinate maintenance schedules to support continuous operational readiness.
Customer Engagement:
Maintain and build relationships with customers to monitor and follow up on promotional activities, ensuring customer satisfaction and fostering brand loyalty.
Product Expertise:
Develop a strong understanding of the Orthopaedic product area, including knowledge of product specifications, sales volumes, trends, cost, and customer requirements.
Event Participation:
Execute planned marketing events and participate in local promotional and educational events to promote Trauma offerings.
Market Research and Analysis:
Assist in conducting market research as needed, and monitor relevant trends to inform marketing plans and promotional strategies.
Customer Feedback and Competitor Insights:
Gather and analyse customer feedback and competitor activities within South Africa, providing valuable insights to optimize marketing strategies to stay competitive.
Key Performance Indicators
Sales
Achieve quarterly sales Budget
Full year sales budget
Marketing strategy execution
Ensure Sales have the product on hand.
New Product Launch plan execution
Educational Events (Internal and External)
Demand Planning:
New Products:
80% demand fill with 24 hours
SM&OS reduction by 10% with monthly report back.
Tender Submission
Monthly Report on Tender submission and status
100% on time submission of all Tenders
Price file
Annual review with line manager of price file to optimise pricing. Line Manager approval before submission.
Price file accuracy 12 turns per set per quarter for established product lines
>5 turns per set per quarter for new products or regions
Ensure rotation of expiring stock
Ensure full monthly report and feedback of expiring stock with an 18month shelf life.
Customer Engagement:
Minimum 2 contacts with 5 Key Identified accounts per quarter
Connect with 3 new potential accounts per quarter
When Sales are converting a new Customer to assist and work in the field where needed with the Sales person to ensure maximum buy in from potential Customer.
Bachelor's degree in a relevant field, such as Marketing, Business, or Life Sciences is advantageous.
Minimum of 3+ years of sales or marketing experience in medical devices, ideally in Trauma or related Orthopaedic fields.
Strong presentation and interpersonal communication skills.
Executing above, understanding priorities and meeting deadlines at all times.
Preferred:
Analytical and problem-solving abilities.
Proven experience managing multiple projects.
Proficiency in Microsoft Office Suite (Excel, Word, PowerPoint).
Strong interpersonal skills, including both written and oral communication, with the ability to present to large groups.
Between 3 - 5 Years
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