Job Description

If you're known for your strategic prowess and ability to lead high-performing teams, we want you! Clockwork is seeking a PR Business Unit Director to join our innovative team.
As a PR Business Unit Director, you'll be responsible for shaping and driving integrated PR and communications strategies, developing key account plans, optimising team performance, and fostering strong client relationships. You'll play a critical role in strengthening brand reputation, earned media impact, influencer partnerships, and strategic storytelling for our clients. If you thrive in a fast-paced environment and excel in talent development, this role is for you. Join us and make a significant impact as a key leader in our organisation.
Key Responsibilities

• Provide strategic direction and oversight for PR and communications campaigns, ensuring alignment with client objectives, brand positioning, and reputation goals.
• Lead the development and execution of earned media, influencer, thought leadership, and reputation management strategies, including issues and crisis communication where required.
• Ensure the delivery of high-quality PR work that meets or exceeds client expectations, on time and within budget.
• Develop and execute key account plans, ensuring long-term client partnerships, satisfaction, and profitability.
• Oversee team resourcing, capability building, and restructuring efforts to optimise PR delivery and performance.
• Cultivate strong relationships with clients, media, influencers, partner agencies, and suppliers.
• Act as a trusted senior advisor to clients on communications strategy, media engagement, and brand reputation.
• Serve as an ambassador for our positive work culture, fostering a collaborative and high-performance environment.
• Develop best-practice training guidelines to enhance the strategic, media, and client management skills of the PR team.

Key Skills

• Strategic PR and communications thinking
• Leadership and team management
• Media, influencer, and stakeholder relationship building
• Client advisory and reputation management
• Talent development and training
• Financial management and commercial acumen

Requirements

• Extensive experience working at an agency in a senior PR or communications client service role.
• Proven leadership experience with a strong focus on talent development and team growth.
• Ability to analyse market trends, cultural insights, and competitor landscapes to inform PR strategies.
• Excellent communication, presentation, and negotiation skills.
• Experience managing the financial performance of PR accounts and/or business units.

Skills Required