Job Description

Duties and Responsibilities:

Media Relations

• Identifying, building and maintaining strong media relationships within the community and region in which the campus is located.
• Output of monthly (targeted number) media releases and caption stories for internal and external use, in order to reach annual campus PR exposure/publicity target.
• Building and maintaining relationships with the local media.
• Networking with media at campus events.
• Liaise with the National office in any crisis management situations (PR/media).

Brand Identity

• Understand the Brand identity and ensure that it is consistently applied to all campus elements including: posters. flyers and campus look and feel as well as to ensure that all campus communication is geared towards maintaining a positive Brand reputation.

Management of PR related Service Providers

• Identifying and selecting campus service providers which will provide services for the PR portfolio. This includes and not limited to: photographers, printers, sound technicians etc.
• Brief campus photographers and liaise with other campus staff to ensure an even spread of sport, social, academic, cultural and community engagement events are effectively photographed.
• Manage the campus photography including supply national office, press and online media.

General Administration

• Compiling annual and monthly events calendars.
• Compiling reports after major events.
• Managing the campus PR budget.
• Compiling montly PR reports.

Events Management

• Ensure the planning and implementation of comprehensive and balanced social events offering both on and off the campus, that will in turn positively impact on the marketing of the campus to prospective students.
• Provide accurate reporting of all social and cultural events within the time frames provided.
• Management of the internal advertising for all social and cultural events.
• Build relationships with third parties to ensure access to practical venues for all social events and to ensure sponsorship opportunities and prizes for such events.

Team Support

• Support the Student Experience team on specific projects as required.
• Supporting the Academic Operations Centres of Excellence with events, example: graduation.
• Offer support related to public relations to other departments that may need it, when requested by a Senior Manager.

Social Committee Management

• Recruitment and management of the Social Committee to encourage student participate to ensure students receive a full and well-rounded experience at IIE VC.

Competencies Required:

• High level of administration, planning and organisational skills
• Computer literacy essential
• Customer service orientation, High levels of energy and self motivation
• Excellent interpersonal skills
• Must be confident and outgoing
• Shown ability to manage work and self proactively must be deadline driven
• Superior Presentation Skills
• Excellent command of the English language (both spoken and written)

Minimum Qualification Requirements:

• BA Degree in Corporate Communications, or PR/Marketing Degree or Diploma or equivalent.

Minimum Work Experience Requirements:

• Minimum of 3 years in any of the following: PR, Events Management, Social Media Management, Social Management and Media writing and liaison.

Special Requirement:
Drivers license and own vehicle essential

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