Performance Marketing Specialist (google & Meta Ads)
Job Description
We're looking for a freelance, hands-on Performance Marketing Specialist to build, manage and optimise Google Ads and Meta Ads (Facebook & Instagram) campaigns.
This is a fully remote contractor role, but applicants must be based in South Africa.
You'll be responsible for delivering measurable results -- from campaign setup to continuous optimisation and reporting.
Build, launch and manage Google Ads campaigns (Search, Display, Performance Max)
Plan, launch and optimise Meta Ads (Facebook & Instagram)
Monitor and optimise campaigns based on ROAS, CPA, CTR and conversions
Conduct keyword research, audience targeting and creative testing
Manage and optimise ad budgets efficiently
Set up and maintain conversion tracking (Google Analytics, Google Tag, Meta Pixel)
Analyse performance data and provide clear, concise reports
Collaborate remotely with the team on creatives, landing pages and offers
Stay up to date with paid media best practices and platform changes
Requirements
Proven experience managing Google Ads (required)
Experience with Meta Ads (strong advantage)
Solid understanding of performance marketing KPIs
Experience with Google Analytics and tracking setups
Ability to work independently in a remote environment
Reliable communication and deadline-driven execution
Job Type: Temp to perm
Contract length: 6 months
Work Location: Remote
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Job Detail
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Job IdJD1624701
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IndustryNot mentioned
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Total Positions1
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Job Type:Full Time
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Salary:Not mentioned
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Employment StatusPermanent
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Job LocationZA, South Africa
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EducationNot mentioned