Job Description

Job Summary
We're looking for a dynamic Outdoor Media Specialist to drive revenue through the sale of outdoor advertising space across FPG's retail property portfolio. This role is suited to a proactive, target-driven individual with strong sales expertise, excellent client relationship skills, and the ability to position our properties as prime advertising locations.
Key Responsibilities:
Sales & Business Development - Identify and approach potential clients, brands, tenants, and media agencies to market and sell outdoor advertising opportunities (billboards, digital screens, hoardings, activations).
Pipeline Growth - Build and maintain a strong sales pipeline to consistently meet or exceed revenue targets.
Client Engagement - Develop tailored proposals and pitch presentations; negotiate commercial terms and manage contracts.
Account Management - Maintain long-term client relationships, ensuring repeat business and high levels of service delivery.
Advertising Inventory Management - Maintain an up-to-date database of advertising sites, leads, contracts, and performance reports.
Cross-Functional Collaboration - Work with Property and Legal teams to ensure agreements align with lease terms, municipal regulations, and brand standards.
Market Intelligence - Monitor competitor activities, media pricing, and market trends to stay competitive and identify new opportunities.
Brand Alignment - Ensure all advertising enhances the shopper and tenant experience while supporting FPG's brand positioning.
Site Management - Conduct regular site inspections to assess and showcase available advertising opportunities.
Key Competencies:
Strong sales, negotiation, and closing skills
Confidence in prospecting, cold-calling, and pitching at senior level
Financial awareness in pricing, margins, and ROI
Excellent presentation, communication, and interpersonal skills
Highly organised with strong pipeline and deadline management
Attention to detail in contracts and campaign execution
Requirements:
Matric plus a diploma/degree in Advertising, Marketing, Media, Sales, or Business
3-5 years' proven sales experience, ideally in outdoor media, advertising, or commercial property
Demonstrated track record of meeting/exceeding sales targets
Valid driver's licence and own reliable transport (essential)
Proficiency in MS Office and CRM platforms
Elite
Recruiter