At Reef, we connect elite creative talent with high-growth B2B and DTC companies building world-class marketing teams. We work exclusively with the top 3% of candidates and match you with established companies who invest seriously in their digital marketing infrastructure. We support your integration into these companies by providing you with additional training, admin/HR support, and adding you to our community of high-level creative professional.
About the Role
We're seeking a creative powerhouse who can design scroll-stopping social ads AND edit thumb-stopping videos for a large UK DTC e-commerce brand. You'll work directly with the UK team, owning complete creative campaigns from concept through to iterations and improvements.
What success looks like:
Consistently creating high-performing content that drives improvements in CTR, CPA, and hook rates. You'll balance direct response performance with brand consistency, creating content that captures attention in the first 3 seconds while maintaining premium brand standards. You'll be part of an integrated marketing team with direct access to performance data and clear progression opportunities within the organisation.
This role suits creative professionals who understand both direct response marketing and brand building, obsess over performance metrics, and want to join a company serious about scaling their DTC revenue through paid social.
Requirements:
Excellent spoken and written English
5+ years experience in social media advertising design and video editing
Proven portfolio with direct response Meta Ads experience
Strong understanding of both performance marketing and brand building
Ability to maintain at least 4 hours daily overlap with UK business hours
Fast and reliable internet connection; a backup power supply; your own laptop or desktop suitable for creative work; a quiet working environment.
Benefits:
Competitive salary aligned with your experience
Flexible working hours with only 4 hours UK overlap required
Direct employment with established, rapidly growing UK DTC brand
* Growth potential as the company scales
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